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As a digital marketer, mastering SEO is essential, and Google Chrome extensions can be your secret weapon in this journey. These Google Chrome Extensions For Marketers offer features that help streamline workflows, boost productivity, and improve SEO performance. In this blog, we will explore the top Google Chrome extensions every online marketer should consider and their specific uses in optimising digital marketing strategies.
Table of Contents
1) Why use Google Chrome Extensions for Online Marketing?
2) 20+ Best Google Chrome Extensions for Online Marketers
a) MozBar
b) Grammarly
c) SEOquake
d) Awesome Screenshot
e) BuzzSumo
f) Bitly
g) Keywords Everywhere
h) Similarweb
i)Loom
j) Google Dictionary
k) Check My Links
l) LastPass
m) SEO Minion
n) Ahrefs SEO Toolbar
o) SEO META in 1 CLICK
p) OneTab
q) HubSpot
r) Hunter- Email Finder Extension
s) NoFollow
t) Text Mode
u) Evernote Web Clipper
v) Lightshot
w) HTTPS Everywhere
3) Conclusion
Why use Google Chrome Extensions for Online Marketing?
Google Chrome Extensions are essential tools for online marketers, helping streamline SEO efforts and improve website performance. Here are some key reasons why marketing specialists use these tools:
1) SEO Optimisation Made Easy - Google Chrome Extensions simplify the process of optimising websites for search engines by offering quick insights into SEO strategies and performance.
2) Deep Analysis of Marketing Strategies - These extensions allow marketers to deeply analyse their marketing efforts, providing data on various performance metrics to guide decision-making.
3) Tracking and Monitoring Progress - With the help of Chrome Extensions, marketers can effectively track progress over time, comparing their current strategies with previous outcomes.
4) Competitor Comparison - Chrome Extensions enable marketers to analyse and compare their performance with competitors, identifying areas for improvement.
5) Valuable Recommendations for Improvement - These tools offer actionable insights and recommendations that help enhance website ranking and improve content effectiveness on search engine results pages (SERP).
6) Access to Over 100 Free Tools - With more than 100 free extensions available, marketers have access to a wide range of tools that can significantly boost website traffic and business outcomes.
20+ Best Google Chrome Extensions for Online Marketers
To help you successfully navigate the SEO process and enhance your brand image, we have put together a list of the leading Google Chrome Extensions used by online marketers. These extensions are useful for keyword research, rank checking, on-page SEO, backlinks, technical SEO, email outreach, Link Building, and more, ensuring better traffic on your webpage.
Here is a list of the top Google Chrome Extensions that you can use to avoid any mistakes and expand your business effortlessly.
1) MozBar
Moz's "MozBar" is an SEO tool that provides a free subscription plan which makes it very popular among Online Marketers. With MozBar, it’s easier to get free and instant link metrics and track them as you search. But when compared with other tools, it isn't the most sophisticated tool available for Online Marketing.
2) Grammarly
With 30 million users worldwide, Grammarly is one of the most popular Google Chrome extensions. It's incredibly useful for email marketers and content writers, as it detects and corrects errors in spelling, word choice, punctuation, and grammar.
This extension ensures your messages are error-free and also helps professionals who don't write regularly avoid embarrassing mistakes when emailing colleagues. It integrates seamlessly with Google Docs and Microsoft Word.
3) SEOquake
SEOquake is a leading Google Chrome plugin for SEO audits and analysis, offering SEO ranking extensions. It enables online marketers to audit on-page SEO, analyse backlink profiles, and assess SEO metrics like keyword density. SEOquake also helps evaluate your website's mobile compliance, compare it with competitors, and track social media metrics.
Developed by SEMrush, it provides crucial SEO data to enhance your website's search engine ranking. Marketers need to connect the SEOquake extension with a free SEMrush account to access backlinks and traffic data.
4) WhatFont
WhatFont is an extension that solves the common problem of identifying fonts on websites. Simply hovering over the text recognises and displays the font used on a webpage.
This tool helps content marketers quickly identify fonts for designing future blogs. It also supports Typekit and the Google Font API for enhanced functionality.
5) Awesome Screenshot
Awesome Screenshot is a reliable Google Chrome extension for capturing screenshots or recording videos to share with others. It permits you to record your screen and webcam, add annotations, and communicate visually with your team or audience.
Whether you are providing feedback on a design, demonstrating your browsing session, or reviewing a product, Awesome Screenshot helps you showcase everything in detail. You can create screen recordings, edit and mark them up, and easily share the link. Additionally, the extension lets you blur sensitive information you don't want to share.
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6) BuzzSumo
BuzzSumo is a Cloud-based Chrome extension built for Firefox and Google Chrome. It allows you to share content on platforms like Instagram and Facebook and generates ideas for better engagement by discovering new keywords, customer interests, and content strategies.
It also helps you analyse your outreach by tracking views and traffic. This enhances your brand value and creates outreach opportunities across social media. Additionally, the extension displays backlinks to specific content, aiding in the creation of similar future content.
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7) Bitly
Created in 2008, Bitly is a free tool for creating customised links to share globally. This Google Chrome extension allows you to shorten links and track analytics through your Bitly account.
8) Keywords Everywhere
It's a valuable resource for online marketers, enabling them to measure marketing efforts and campaigns without needing to consolidate all their data manually. According to the New York Times, this link management extension shortens 600 million links monthly for emails and social media networking.
Moreover, you can easily find information about specified terms by searching any suitable API. Available in both free and paid versions, the extension helps you understand the SEO strategy of a webpage you are visiting. However, additional credits may be required for deeper insights and competitor analysis.
9) Google Tag Assistant
Tag Assistant is a powerful management tool from Google that allows you to manage, edit, and add new tags to web pages. It helps users quickly assess tag implementation and provides feedback for improvement.
Moreover, the extension records your user journey on the web, enabling you to validate your site and troubleshoot tracking issues. It also checks if Google tags are loading correctly when web pages load and verify if the tags are firing.
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10) Similarweb
Similarweb is one of the most popular Google Chrome extensions that provides critical traffic metrics for every website. It displays valuable link-building statistics and helps you develop an SEO strategy that is mainly focused on achieving results.
Furthermore, Similarweb serves as an add-on to create an innovative, result-driven SEO strategy for your business. It also offers user information and traffic-related stats about your own web traffic and brand performance. Additionally, it provides similar data for your competitors through its digital intelligence services.
11) Loom
Loom is an ideal Google Chrome Extension if you are an online marketer who regularly creates videos to share your message. This extension lets you record your screen, voice, and face.
You can instantly share it with anyone worldwide directly from the Google Chrome browser without needing additional software. Moreover, it also enables you to communicate more effectively through visual communication, saving time spent typing messages or emails.
12) Check My links
Would anyone stay on a page if it has broken links, or the links aren't leading to the landing pages? The answer is no. Hence, Digital Marketers need to ensure that broken links are not breaking their business. Having a broken link on your webpage makes you lose your visitor affecting your overall business. To help you avoid this inconvenience to your customers, you can use the Check My Links Chrome Extension that regularly ensures that you are not adding any broken links on your webpage. This extension easily finds all broken links on the website and emails, reporting directly to the website’s admin. You as a content specialist do not want to lose that viewer just for a 404 error after all that hard work and time.
This extension helps to identify broken links quickly, and emails report directly to the website’s admin. After all, you don't want to lose visitors due to a 404 error, even after all your hard work as a content specialist.
13) LastPass
LastPass is a time-saving password manager that helps to enhance security by auto-filling saved login credentials. Users only have to remember their LastPass password, further simplifying the process.
Moreover, it centralises password management and offers multi-factor authentication for added security. However, users must remember their LastPass password; the free version has device limitations. While storing all passwords in one place may raise security concerns, LastPass works across various platforms and imposes no password limits, even in the free version.
14) SEO Minion
SEO Minion is a tool that enables comprehensive competitor research by providing access to your rivals' website metrics and data. It also facilitates tasks like broken link checks, link highlighting, and SERP appearance previews to analyse and optimise your web pages and articles.
SEO Minion helps you access competitor data and website metrics and includes a SERP preview feature to check how your page appears in search engine results. While it might be redundant for users with comprehensive SEO tools, this Google Chrome Extension remains valuable for those interested in competitor analysis and improving their web content.
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15) Ahrefs SEO Toolbar
Ahrefs SEO Toolbar is a Google Chrome plugin that offers SEO insights for websites and keywords directly within Google search results. The Chrome Extension is suitable for both beginners and experts and helps you discover top-performing keywords for SEO and PPC, monitor competitor ads on Google, Facebook, and Instagram, and uncover valuable backlink opportunities.
The Ahrefs SEO Toolbar also provides SEO insights in SERPs for websites and keywords while searching on Google, making it useful to identify high-performing keywords and find new backlink opportunities. However, all these features require an Ahrefs subscription to function completely, and it also has limited utility for users who do not need extensive SEO analysis.
16) SEO META in 1 CLICK
SEO META in 1 CLICK simplifies meta-information analysis with a single click to eliminate the need to dive into code to find a website's meta description. It’s a handy tool for competitive research on competitor meta-descriptions and ensures comprehensive optimisation of your own website. Additionally, it offers shortcuts to check mobile friendliness and analyse page keyword density.
It can also optimise meta descriptions, check mobile friendliness, and analyse keyword density. However, the major drawback of this Chrome Extension is that it is limited to meta-information analysis and may not suffice for complex SEO strategies requiring more comprehensive insights.
17) OneTab
OneTab is another Google Chrome extension that offers a convenient solution to tab overload. Instead of opening multiple tabs, it blends them into a single, easily accessible list on a new tab page. This streamlined approach saves memory and enhances productivity by keeping all your important links just a click away.
Based on a report, OneTab can save up to 95% of web browser memory by preventing Chrome from slowing down due to numerous open tabs. By doing so, OneTab streamlines your browsing experience and keeps your computer desktop clutter-free.
18) HubSpot
HubSpot's Chrome Extension offers a valuable solution for streamlining email communication and outreach tasks, thus reducing the time and effort required by customer service and sales teams.
This free extension also provides quick access to a range of features, such as reusable email templates, communication tracking, CRM integration with Gmail, and tools to enhance sales productivity. All of these are conveniently accessible from your inbox.
With a 900,000+ user base, HubSpot's extension helps in boosting productivity, yielding more results while reducing the time spent on email correspondence. In addition, it’s a time-saving and efficiency-enhancing tool designed to improve email management and outreach efforts for you and your business.
19) Hunter – Email Finder Extension
The Hunter app provides a handy solution if you are frustrated with hunting down email addresses on websites to contact support or specific departments. This app swiftly scans websites to extract email addresses, delivering results within seconds, complete with names and department details.
The best part is that Hunter offers this service for free through the extension, while other providers charge hefty fees for the same functionality on their websites. It's a time-saving and cost-effective solution for simplifying the process of finding email contacts.
20) NoFollow
NoFollow is a handy tool for SEO professionals and website administrators looking to assess backlinks and ensure proper coding of no-follow links. It is designed for quick web page indexing and identifying links with the "no-follow" meta tag. The main reason behind is search engines do not crawl these no-follow links, so they do not contribute to a website's search engine authority.
SEO professionals can use this extension to check if external sites are linking to them with the following (indexed) links. It’s also valuable for verifying the correct coding of no-follow links on webpages, to ensure that specific pages, such as landing or thank you pages, remain unindexed.
21) Text Mode
If you prefer reading text without the distraction of pictures or videos, the web might not be your ideal reading spot. Text Mode extension on Chrome lets you disable all media, including ads.
It further displays only the black-and-white text content on the page, creating a distraction-free reading experience for those who want to focus solely on the written content.
22) Evernote Web Clipper
Evernote is a versatile note-taking and organising app that supports team collaboration for content management. It enhances this experience by allowing users to save web links directly to their Evernote app for future reading and reference. The extension can integrate seamlessly with Evernote to offer various clipping options, such as keeping entire web pages, articles, or specific sections.
It also provides features like highlighting, annotations, and the ability to choose notebooks and tags for better organisation. While the interface might be overwhelming for beginners, the extension provides a seamless content organisation for the user.
23) HTTPS Everywhere
Lightshot is a user-friendly screen-capture tool that operates with a simple click of the toolbar button. This allows you to capture content directly within your browser. However, to leverage its application, the entire program for macOS or Windows must be downloaded. This includes broader functionality, such as capturing anything on the screen using the print-screen key.
The tool further offers various features, such as easy sharing via uploads, annotation tools for editing captures, and quick searching for similar graphics on Google using the captured content.
24) HTTPS Everywhere
When cccyou visit websites with "https://" in their URL (often indicated by a lock icon in Chrome's Omnibox), you are accessing a site that employs SSL encryption. This encryption, especially for e-commerce websites, is crucial and is preferred across the web.
The HTTPS Everywhere extension ensures that whenever a website offers the option of "https://" in its URL, it automatically uses this secure connection. This adds additional protection to your browsing experience, further safeguarding your data from potential threats.
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Conclusion
If you have come this far, we are sure you have thoroughly enjoyed reading this fascinating blog. Although Google Chrome Extensions alone won't hype up your business, yet they can save you considerable time and effort doing repetitive tasks. Additionally, ensuring you make Chrome your default browser can further streamline your workflow. It's important to note that the Google Chrome Extensions for Marketers mentioned here is not an exhaustive list. There is a wide range of GCEs available which can help amplify your business a long way. Ready to leverage its widespread benefits?
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Frequently Asked Questions
How Do I Add a Google Chrome Extension?
To install a Google Chrome extension, go to the Chrome Web Store, search for the extension, and click "Add to Chrome." A pop-up will appear; click "Add Extension" to confirm. The extension will then download and be added to your browser.
Are Google Chrome Extensions Safe to Use?
Google Chrome extensions can be safe, but it depends on the source. Extensions from the Chrome Web Store are reviewed, but some may still contain malware or compromise privacy. To stay safe, check reviews, ratings, and permissions before installing any extension, and keep them updated.
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