Course information

Google Website Tools Training​ Course Outline

Module 1: Introduction to Google Web Tools

  • What are Google Web Tools?
  • Ad Experience Report
  • Abusive Experience Report
  • How Abusive Experience Report Works?

Module 2: SEO Fundamentals

  • How Google Search Works?
  • Creating Content
  • Help Google Understand Your Content
  • Content Specific Guidelines

Module 3: Google Search Console

  • Introduction to Search Console
  • Types of Website Properties
  • Add New Property
  • Re-Add a Removed Property
  • Navigate Search Console Report

Module 4: Google Domains

  • Get Started with Google Domains
  • Google Domains Features
  • Buy or Transfer a Domain
  • Manage Domain and Web Presence

Module 5: Email Markup Tester

  • Email Markup Tester Overview
  • Gmail Actions and Highlights
  • Answers in Search
  • Handle Action Requests
  • Securing Actions
  • Limited Use Access Tokens

Module 6: PageSpeed Insights

  • Real-User Experience Data
  • API Explorer
  • CURL
  • Query Parameters
  • Category
  • PageSpeed Insights

Module 7: Google Analytics

  • What is Google Analytics?
  • Set Up Events
  • Measure Ecommerce
  • Set Up a Purchase Event
  • Validate Ecommerce Setup
  • Measure Expectations and Views

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Who should attend this Google Website Tools Training Course? 

The Google Website Tools Course is designed for individuals and professionals who wish to enhance their skills and understanding of using Google's suite of tools for managing and optimising websites. This course can benefit a wide range of professionals, including: 

  • Digital Marketers 
  • Web Developers 
  • SEO Specialists 
  • Business Owners 
  • Marketing Managers 
  • UX/UI Designers 
  • E-commerce Professionals 

Prerequisites of the Google Website Tools Training Course

There are no formal prerequisites for this Google Website Tools Course.

Google Website Tools Training​ Course Overview

Google Web Tools offers services to enhance your site's navigation, appearance in Google search results, and user experience. Web Tools can assist you with various facets of your online presence, including Email Markup Tester and PageSpeed Insights. It enables organisations to measure traffic and engagement on a website and applications. The website's content can be improved with the aid of internet analytics data, which will inevitably lead to a better user experience and optimisation for greater sales. This training aims to furnish learners with the best practices to make a site more accessible and user-friendly by finding the issues and vulnerabilities in a website. Holding skills in monitoring their site interactions will help individuals gain high designations in reputed companies.

In this 1-day Google Website Tools Training course is designed to give delegates a thorough understanding of Google Website Tools, which are crucial in Search Engine Optimisation (SEO). Delegates will also learn about Google domains to quickly and reliably contact website builders. Further, they will learn how to best use the tools offered by Google to increase the efficiency and visibility of their business website to generate more local traffic. Our highly expert trainer with years of teaching experience will conduct this training and help delegates boost their businesses' online performance.

Course Objectives

  • To make a site more accessible and user-friendly by finding the issues and vulnerabilities in a website
  • To maintain an online presence to reach their target audience quickly and efficiently
  • To escalate the efficiency and visibility of their business website to generate more local traffic
  • To measure the website performance deeply using Google Analytics
  • To view abusive experience status and examples of issues that need fixing
  • To understand Google Website Tools for the promotion of business services effectively

At the end of this training course, delegates will be able to improve their website by optimising search engine to increase its visibility and rank higher on the browser. They will also be able to provide suggestions on how the page may be improved by reporting on the user experience of a page through PageSpeed Insights.

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What’s included in this Google Website Tools Training Course?

  • World-Class Training Sessions from Experienced Instructors    
  • Google Website Tools Training Certificate
  • Digital Delegate Pack

Why choose us

Our Birmingham venue

Includes..

Free Wi-Fi

To make sure you’re always connected we offer completely free and easy to access wi-fi.

Air conditioned

To keep you comfortable during your course we offer a fully air conditioned environment.

Full IT support

IT support is on hand to sort out any unforseen issues that may arise.

Video equipment

This location has full video conferencing equipment.

Birmingham is a large city in the West Midlands of England. It is the second largest and second most populous city in the UK behind London. It has an estimated population of nearly 1.2 million people. It is the ninth largest metropolitan area in Europe. The city is a major international commercial centre and an important transport, retail, events and conference hub for England. Education in the UK is a devolved matter, meaning each of the countries that constitute Great Britain each have separate systems operating under separate governments.  For example: the UK government is responsible for England, whilst the Scottish government, Welsh government and the Northern Ireland Executive are in charge of their own country.

Popular searched areas in and around Birmingham include:-

  • Aston
  • Birmingham International Airport
  • Bournville
  • Castle Bromwich
  • Coleshill
  • Edgbaston
  • Erdington
  • Handsworth
  • Harborne
  • Hockley
  • Hollywood
  • Kings Norton
  • Maypole
  • Moseley
  • Northfield
  • Selly Oak
  • Sheldon
  • Vauxhall
  • Yardley

Birmingham City Council is England's largest local education authority. It is responsible for around 450 schools including nurseries, primary schools, secondary schools and special schools. Most schools are 11-16/18 comprehensive schools while students have the choice of college or sixth form after they have sat their GCSE’s. Bishop Vesey's Grammar School, founded in 1527, is the one of the oldest and perhaps the most prestigious school in the city. Birmingham is a densely populated city for universities with five in the city. These universities are: Aston University, University of Birmingham, Birmingham City University, University College Birmingham and Newman University. There also campuses for the university of law, the BPP University and the Open University West Midlands. There are an estimated 79,000 full time students in the Birmingham area. This is more than any city outside of London in the UK. The University of Birmingham is a highly respected university and is ranked inside the top 100 universities in the world and is a top 15 university in the UK. The motto of this university is “persuasive, persistent and bold.” They claim to encourage and empower to turn their ideas into a reality in order to make things happen. The university has a tradition of innovative research and is always striving to push the boundaries. The Knowledge Academy, we offer over 50,000 classroom based training courses in the UK, including popular locations such as Birmingham.

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Address

Birmingham

 

T: 01344203999

Ways to take this course

Experience live, interactive learning from home with The Knowledge Academy's Online Instructor-led Google Website Tools Training | Digital Marketing Course in Birmingham. Engage directly with expert instructors, mirroring the classroom schedule for a comprehensive learning journey. Enjoy the convenience of virtual learning without compromising on the quality of interaction.

Unlock your potential with The Knowledge Academy's Google Website Tools Training | Digital Marketing Course in Birmingham, accessible anytime, anywhere on any device. Enjoy 90 days of online course access, extendable upon request, and benefit from the support of our expert trainers. Elevate your skills at your own pace with our Online Self-paced sessions.

Experience the most sought-after learning style with The Knowledge Academy's Google Website Tools Training | Digital Marketing Course in Birmingham. Available in 490+ locations across 190+ countries, our hand-picked Classroom venues offer an invaluable human touch. Immerse yourself in a comprehensive, interactive experience with our expert-led Google Website Tools Training | Digital Marketing Course in Birmingham sessions.

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Highly experienced trainers

Boost your skills with our expert trainers, boasting 10+ years of real-world experience, ensuring an engaging and informative training experience

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State of the art training venues

We only use the highest standard of learning facilities to make sure your experience is as comfortable and distraction-free as possible

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Small class sizes

Our Classroom courses with limited class sizes foster discussions and provide a personalised, interactive learning environment

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Great value for money

Achieve certification without breaking the bank. Find a lower price elsewhere? We'll match it to guarantee you the best value

Streamline large-scale training requirements with The Knowledge Academy's In-house/Onsite at your business premises. Experience expert-led classroom learning from the comfort of your workplace and engage professional development.

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Tailored learning experience

Leverage benefits offered from a certification that fits your unique business or project needs

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Maximise your training budget

Cut unnecessary costs and focus your entire budget on what really matters, the training.

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Team building opportunity

Our offers a unique chance for your team to bond and engage in discussions, enriching the learning experience beyond traditional classroom settings

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Monitor employees progress

The course know-how will help you track and evaluate your employees' progression and performance with relative ease

What our customers are saying

Google Website Tools Training | Digital Marketing Course in Birmingham FAQs

Google Webmaster is a free service provided by Google for those who manage a website. It helps to make a site more accessible and user friendly by finding the issues and vulnerabilities in a website.
In this Google Website Tools training, there are no formal prerequisites.
This course is beneficial for those working in a role with some marketing responsibilities, such as those working as a PA, Office Manager or Sales Manager.
We are able to provide support via phone & email prior to attending, during and after the course.
Google Analytics is a website tracking service, that helps to track user activity on a website. It allows the individuals to get an in-depth report of the website visitors.
This course is 1 day.
Google assists small businesses in numerous ways as Google Business Profile promotes customer awareness, while Google AdWords produces online traffic and direct leads.
Google Search Console helps to monitor the website's traffic, performance, and fix issues to get better results on Google search results page.
In this Google Website Tools Training, delegates will learn about various Google tools such as PageSpeed Insights, Google Domains, Google Search Console, and Google Analytics and will be able to operate them according to their usage.
The training fees for Google Website Tools Training certification in Birmingham starts from £995
The Knowledge Academy is the Leading global training provider for Google Website Tools Training.
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Why choose us

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Best price in the industry

You won't find better value in the marketplace. If you do find a lower price, we will beat it.

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Many delivery methods

Flexible delivery methods are available depending on your learning style.

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High quality resources

Resources are included for a comprehensive learning experience.

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"Really good course and well organised. Trainer was great with a sense of humour - his experience allowed a free flowing course, structured to help you gain as much information & relevant experience whilst helping prepare you for the exam"

Joshua Davies, Thames Water

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