Mobile Marketing Course Outline

Module 1: Overview of Mobile Marketing

  • What is Mobile Marketing?
  • Types of Mobile Marketing

Module 2: Future of Mobile Marketing

  • Exponential Development
  • Technology as an Enabler
  • Frictionless Technology
  • Distant Future
  • Guaranteed Future Prediction

Module 3: Social Media and Mobile

  • User Journey and Value Proposition
  • Mobile Social Media Experience
  • Real-World Integration
  • Policy and Planning
  • Outreach, Engagement, and Ego
  • Social Measurement
  • Social Media Advertising

Module 4: Mobile Search

  • Defining Mobile Search
  • Desktop Vs Mobile Results
  • Search Engine Optimisation (SEO)
  • Link Building
  • Paid Search
  • PPC Fundamentals
  • PPC Considerations
  • Working with PPC Agencies
  • Mobile SEO and PPC Working Together

Module 5: Mobile Advertising

  • Mobile Advertising Objectives
  • App Advertising
  • Ad Networks Vs Media Owners
  • Targeting Options
  • Creative Options
  • Mobile Ad Features
  • Ad Reporting and Analytics

Module 6: Quick Response (QR) Codes

  • QR Codes in Perspective
  • Practical Applications   
  • QR Code Adoption
  • Making QR Code Beautiful
  • Future of QR Codes

Module 7: Short Messaging Service (SMS)

  • SMS is Personal
  • Types of SMS Communications
  • SMS Short Codes
  • SMS App Links

Module 8: Mobile Analytics

  • Marvels of Google Analytics
  • Setting Up Analytics
  • Core Reports
  • Multi-Channel Funnels
  • App-Specific Reports
  • Tracking Code
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Who should attend this Mobile Marketing Course?

The Mobile Marketing Course is designed for individuals and professionals who are keen to enhance their understanding and skills in Mobile Marketing strategies. This course can benefit a wide range of professionals, including:

  • Business Owners
  • Marketing Managers
  • Digital Marketers
  • App Developers
  • Advertising Professionals
  • Brand Managers
  • Social Media Managers
  • Content Strategists

Prerequisites of the Mobile Marketing Course

There are no formal prerequisites for this Mobile Marketing Course.

Mobile Marketing Course Overview

Mobile marketing is a dynamic and integral facet of contemporary advertising strategies, leveraging the personal nature of mobile devices to reach and engage target audiences effectively. In the landscape of Marketing, the course stands as a crucial exploration of contemporary strategies for engaging with audiences through mobile platforms.

For Marketing professionals aiming to stay at the forefront of industry trends, mastering the intricacies of Mobile Marketing is imperative. From Social Media Managers to Digital Strategists, understanding how to optimise campaigns with Marketing Courses for mobile marketing for mobile platforms is essential in reaching and influencing today's tech-savvy audience.

This 1-day training by the Knowledge Academy serves as a comprehensive guide, equipping delegates with the skills needed to navigate the nuances of mobile marketing effectively. Through interactive sessions and practical insights, delegates will gain a nuanced understanding of mobile consumer behaviour, app-based marketing, and responsive design, enhancing their ability to create impactful mobile marketing campaigns.

Course Objectives

  • To comprehend the unique aspects of mobile consumer behaviour
  • To explore strategies for optimising marketing content for mobile platforms
  • To understand the role of mobile apps in modern marketing campaigns
  • To learn techniques for creating compelling and responsive mobile content
  • To analyse mobile marketing metrics and data for strategic decision-making
  • To implement best practices for successful mobile marketing campaigns

Upon completion of the course, delegates will emerge with a heightened ability to design and execute mobile-centric marketing strategies, ensuring their organisations stay ahead in the ever-evolving digital landscape.

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What’s included in this Mobile Marketing Course? 

  • World-Class Training Sessions from Experienced Instructors    
  • Mobile Marketing Certificate 
  • Digital Delegate Pack

You’ll also get access to the MyTKA Training Portal, which will be your go to hub for all your training.
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Experience live, interactive learning from home with The Knowledge Academy's Online Instructor-led Mobile Marketing Course Course. Engage directly with expert instructors, mirroring the classroom schedule for a comprehensive learning journey. Enjoy the convenience of virtual learning without compromising on the quality of interaction.

classes

Live classes

Join a scheduled class with a live instructor and other delegates.

interactive

Interactive

Engage in activities, and communicate with your trainer and peers.

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Global Pool of the Best Trainers

We handpick from a global pool of expert trainers for our Online Instructor-led courses.

expertise

Expertise

With 10+ years of quality, instructor-led training, we equip professionals with lasting skills for success.

global

Global Reach

With classes running in all timezones, access any of our courses and course material from anywhere, anytime.

Master Mobile Marketing Course with a flexible yet structured approach that combines live, expert-led sessions and self-paced study. With weekly one-to-one tutor support and consistently high pass rates, you’ll receive tailored guidance and achieve real results.

trainer

Structured Yet Flexible Learning

Take part in scheduled, instructor-led sessions with real-time feedback, while enjoying the freedom to study independently. Interactive resources and progress tracking tools help you stay motivated and on target.

venue

Engaging & Interactive Training

Join dynamic live sessions featuring discussions, practical activities, and peer collaboration. Learn from Mobile Marketing Course industry experts and reinforce your knowledge with self-paced modules—plus, connect with professionals in your field.

classes

Expert-Led Course

Gain valuable insight from experienced trainers during live sessions, and revisit course materials anytime to deepen your understanding. This method offers the ideal balance between expert guidance and independent learning.

money

Global Training Accessibility

Access top-quality training across time zones—anytime, anywhere. Whether at home or on the go, our expert-led sessions and flexible study materials support your goals, and help you on the journey towards the certification.

Experience the most sought-after learning style with The Knowledge Academy's Mobile Marketing Course Course. Available in 490+ locations across 190+ countries, our hand-picked Classroom venues offer an invaluable human touch. Immerse yourself in a comprehensive, interactive experience with our expert-led Mobile Marketing Course sessions.

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Highly experienced trainers

Boost your skills with our expert trainers, boasting 10+ years of real-world experience, ensuring an engaging and informative training experience

venue

State of the art training venues

We only use the highest standard of learning facilities to make sure your experience is as comfortable and distraction-free as possible

classes

Small class sizes

Our Classroom courses with limited class sizes foster discussions and provide a personalised, interactive learning environment

money

Great value for money

Achieve certification without breaking the bank. Find a lower price elsewhere? We'll match it to guarantee you the best value

Streamline large-scale training requirements with The Knowledge Academy’s In-house/Onsite Mobile Marketing Course Course at your business premises. Experience expert-led classroom learning from the comfort of your workplace and engage professional development.

tailored

Tailored learning experience

Leverage benefits offered from a certification that fits your unique business or project needs

budget

Maximise your training budget

Cut unnecessary costs and focus your entire budget on what really matters, the training.

building

Team building opportunity

Our Mobile Marketing Course Course offers a unique chance for your team to bond and engage in discussions, enriching the learning experience beyond traditional classroom settings

monitor

Monitor employees progress

The course know-how will help you track and evaluate your employees' progression and performance with relative ease

Package deals for Mobile Marketing Course

Our training experts have compiled a range of course packages on a variety of categories in Mobile Marketing Course, to boost your career. The packages consist of the best possible qualifications with Mobile Marketing Course, and allows you to purchase multiple courses at a discounted rate.

Mobile Marketing Course FAQs

What is the Mobile Marketing Course about?

The Mobile Marketing Course covers essential strategies and techniques for promoting products and services through mobile devices. It focuses on optimising mobile platforms, understanding user behaviour, mobile advertising, app marketing, and integrating mobile into broader digital marketing campaigns to drive engagement and conversions.

Are there any prerequisites for taking this Mobile Marketing Course?

There are no formal prerequisites fo taking this Mobile Marketing Course.

Who should attend this Mobile Marketing Course?

This Mobile Marketing Course is ideal for Marketing Professionals, Business Owners, and anyone looking to enhance their digital marketing skills. It is also suitable for those aiming to specialise in mobile marketing strategies, app developers, and individuals interested in expanding their knowledge of mobile advertising.

Do you offer support for the Mobile Marketing Course?

Yes, The Knowledge Academy offers support via phone & email before attending, during, and after the course. Our customer support team is available to assist and promptly resolve any issues you may encounter.

What is included in the Mobile Marketing Training Course?

In this training course, delegates will have intensive training with our experienced instructors, a digital delegate pack consisting of important notes related to this course, and a certificate after course completion.

What is the duration of this course?

This course takes 1-day to complete during which delegates participate in intensive learning sessions that cover various course topics.

How long until I receive the course confirmation details?

You should receive the confirmation details for the Mobile Marketing Course within 24-48 hours after registration. If you haven't received it by then, please check your spam folder or contact our support team for assistance.

What job opportunities will I get on completing the Mobile Marketing Training?

After completing this training, you can pursue various roles such as Mobile Marketing Specialist, Digital Marketing Manager, Social Media Strategist, App Marketing Manager, or Mobile Advertising Consultant. It also opens opportunities for freelance marketing projects or roles in digital marketing agencies.

What is the average salary that one can expect on completing the Mobile Marketing Training?

The average salary after completing the training depends on the role and location, but typically ranges between £30,000 and £50,000 per year. Senior positions or those with significant experience can earn higher, especially in larger organisations or digital agencies.

How popular is the Mobile Marketing Certification in the United Kingdom?

Mobile Marketing Certification is growing in popularity in the United Kingdom, as businesses increasingly focus on mobile platforms to reach consumers. With the rise of mobile usage, certified professionals are in demand, especially within digital marketing agencies and large corporations seeking specialised expertise.

How can I register for the Mobile Marketing Online Course?

To register for the course, visit The Knowledge Academy's website, navigate to the course page, and click on the registration button. Fill in the required details, select your preferred schedule, and complete the payment process.

Can I access materials from multiple devices?

Yes, you can access course materials from multiple devices, allowing you to study conveniently wherever you are, whether on a computer, tablet, or smartphone.

What is the next step after completing Mobile Marketing Online Training?

After completing Mobile Marketing Training, the next step is to apply your knowledge to real-world campaigns, stay updated with industry trends, and consider advanced courses in digital marketing to enhance your expertise and career prospects in mobile marketing.

What is the cost/training fees for Mobile Marketing Course in the United Kingdom?

The training fees for Mobile Marketing Coursein the United Kingdom starts from £1295

Which is the best training institute/provider of Mobile Marketing Course in the United Kingdom?

The Knowledge Academy is the Leading global training provider for Mobile Marketing Course.

What are the best Marketing Courses courses in the United Kingdom?

Please see our Marketing Courses courses available in the United Kingdom

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