APMP® Bid And Proposal Management Foundation Certification Training in Exeter

APMP® Bid and Proposal Foundation Training Course Outline

Module 1 - Business Development Lifecycle and Capture

• Business Development Lifecycle phases
• Customer Relationship Management
• Opportunity/Capture Strategy and Plans

Module 2 - Competitive Price to Win and Competitive Intelligence

• Competitive Price to Win
• Competitive Intelligence

Module 3 - Compliance Matrices

• Compliance Matrices

Module 4 - Value and Proposal Strategy

• Strategy and Win Themes
• Features, Benefits, and Discriminators
• Price, Value and Added Value

Module 5 - Managing the Proposal Process

• Proposal Management Plans
• Managing the process
• Bid Decisions and Gates
• Kickoff Meeting Management
• Internal Risk
• Relevant Past Performance
• Effective Storytelling
• Planning Content
• Working with SME
• Clarification Questions
• Planning to Revise
• Production Management
• Team Management
• Review Management

Module 6 - Persuasive Writing

• Know your Customer
• Writing Clearly
• Quantify your Value and ask 'so what'
• Customer Focus
• Headings
• Proof Points
• CVs and Resumes

Module 7 - Design and Graphics

• Design in the Proposal Process
• Effective Presentations

Module 8 - Knowledge Management

• Knowledge Management

APMP® Foundation Course Exam Information 

The APMP® Foundation Certification Exam evaluates knowledge of core principles, terminology, and best practices in bid and proposal management, as defined by the APMP Body of Knowledge. It is ideal for those new to the profession or looking to formalise their experience.

APMP® Foundation Certification Training 

• Question Type: Multiple choice 
• Total Questions: 75 
• Total Marks: 75 Marks 
• Pass Marks: 56% or 42/75 Marks 
• Duration: 60 minutes 
• Open Book/ Closed Book: Open Book 

Who Should Attend this APMP® Bid and Proposal Management Foundation Certification?

The APMP Bid and Proposal Management Foundation Certification is designed for professionals involved in bid and proposal management, looking to enhance their strategic approach and execution skills. This course is ideal for:

• Bid Managers
• Proposal Writers
• Business Development Professionals
• Capture Managers
• Tender Coordinators
• Sales Executives
• Project Managers involved in bidding activities

Prerequisites of the APMP® Bid and Proposal Management Foundation Certification

There are no formal prerequisites for attending the APMP Bid and Proposal Management Foundation Certification. However, a basic understanding of bid/proposal processes will be beneficial. To sit the exam, a minimum of one year of experience in a bid/proposal environment is recommended.

APMP® Bid and Proposal Management Foundation Certification Overview

The APMP® Bid and Proposal Management Foundation Certification introduces the core principles and best practices of professional bid and proposal management, as defined by the Association of Proposal Management Professionals (APMP). As organisations compete globally for business opportunities, the ability to craft compelling, client-focused proposals has become critical.

This course equips professionals with essential skills for planning, writing, and managing winning bids. It covers the APMP Body of Knowledge (BoK), offering a structured approach to proposal development, risk evaluation, compliance, and team coordination. Delegates will learn how to apply proven strategies to increase proposal success rates, contribute to business growth, and align proposal efforts with customer needs and organisational goals.

Delivered by accredited instructors, The Knowledge Academy's APMP Bid and Proposal Management Foundation Certification combines expert instruction with practical examples and discussions. It ensures a solid foundation for those preparing for the APMP Foundation Level Certification while improving day-to-day proposal effectiveness.

Course Objectives

• To provide a solid understanding of APMP best practices in proposal and bid management
• To help delegates understand how to plan and manage proposal activities effectively
• To prepare professionals for the APMP Foundation Certification exam
• To develop knowledge in client-centric proposal writing and value proposition design
• To improve collaborative teamwork and communication during the bidding process

Upon completion, delegates will be able to apply APMP methodologies confidently within their organisation, ensuring higher win rates and more efficient bid processes. They will also be fully prepared to sit for the APMP Foundation Certification exam, an internationally recognised credential in the bidding profession.

What's included in this APMP® Bid and Proposal Management Foundation Certification?

• APMP® Bid Foundation Examination
• World-Class Training from Experienced Instructors
• APMP® Bid Foundation Certificate
• Digital Delegate Pack