Prerequisites
In this Online Product Manager Masterclass training, there are no formal prerequisites.
Audience
This Online Product Manager Masterclass training is designed for those who wishes to improve their understanding of product management skills and become an online product manager.
Online Product Manager Masterclass Course Overview
Online Product Managers oversee the production of a new product in an organisation or online, from its designing to sale. They handle current products using marketing data and find ways to improve such products based on consumer perception. Using inventive vision and market analysis skills, digital content managers prepare successful product development strategies and find the expectations of customers.
An Online Project Manager serves as a mediator between the technical teams and consumers, identifying requirements of consumers and then communicating those requirements to the team to design new product. The demand for the product manager is expanding because of the increasing importance of data in decision making, improved customer and design focus, and the evolution of software development methodologies.
In this 1-day training, delegates will gain knowledge of the basic concepts of online products and product management. Delegates will also understand how websites and apps act as products. Delegates will also attain the knowledge of skills and responsibilities of an online product manager.
This training will cover various concepts, such as:
- Product management connects creativity to business
- Role of the online product manager in different organisations and businesses
- Professional development
- Online marketing and customer expectations
- Fundamentals of MVP
- Measuring and communicating success of the product
At the end of this training, delegates will also understand how to analyse and prioritise the enhancements of human needs. Delegates will also attain the knowledge of how to generate reports and analyse the competition in the online marketing.