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Digital Transformation

Online Instructor-led (2 days)

Classroom (2 days)

Online Self-paced (16 hours)

Digital Transformation Certification Outline

  • Introduction to Digital Transformation
    • What is Digital Transformation?
    • Tradition Linear Value Chain
    • Homing and Switching Costs
    • Two Sided-Networks
  • Digital Transformation Domains
    • Customers
    • Competition
    • Data
    • Innovation
    • Value
  • Overview of Customer Networks
    • Customer Network Paradigm
    • Marketing Funnel
  • Introduction to Digital Customer Behaviours
    • Access Strategy
    • Engage Strategy
    • Customise Strategy
  • Platform Business Models
    • Overview of Platforms
    • Platforms Types
    • Platform Business Model Map
  • Artificial Intelligence (AI) in Business
    • Basics of Machine Learning (ML)
    • How to Apply AI and ML in Business
  • Basics of Big Data at Work
    • New Unstructured Data Sources
    • Unstructured Data Tools
    • Templates of Value
  • Business Innovation Through Experimentation
    • Principles of Experimentation
    • Convergent Experimental Method
    • Divergent Experimental Method
  • Value Proposition Adaptation
    • Customer Centricity During Rapid Change
    • Adapting Shrinking Market
    • Market Value Concepts
    • Value Proposition Roadmap
  • Introduction to Disruptive Business Model
    • What is Disruption?
    • Digital Age Disruption
    • Disruption Theories
    • Differentials of Disruptive Business Models
  • Basics of Surviving Disruption
    • Variables of Disruptive Business Models
    • Disruptive Response Planner
    • Responses to Disruptive Challenger

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Who should attend this Digital Transformation Certification?

  • Managers/Consultants working to deliver strategic objectives
  • Programme and Project Managers
  • Product Managers
  • IT and Business professionals at a senior and middle level
  • Service Managers


Whilst there are no prerequisites needed to take this course, having knowledge of organisational change and digital marketing.

Digital Transformation Certification​ Overview

The Knowledge Academy is Globally Recognised as the Industry Leader in Digital Transformation Certification Training. The 2-day Digital Transformation course will inform delegates of the processes that are needed to relate to customers in new ways, understand the revolution of the media landscape, and understand how to use Social Media to influence customers.

Additionally, this course will provide delegates with methodologies that will teach them to cope with digital transformation, from organisational change to integrating new competencies. Delegates will also learn the process of developing a marketing strategy and managing a digital marketing Project.

Ultimately, this course is useful for delegates who are going through the digital transformation process and want to learn the tools needed to succeed in this implementation. Moreover, the information provided on this course will teach delegates how to use digital technologies to grow their brand.

Enquire Now to Get Free Advice from The Knowledge Academy Digital Transformation Instructors!

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What's Included in this Digital Transformation Training Course?

  • The Knowledge Academy’s Digital Transformation Certification Manual
  • Experienced Trainer
  • Certificate of Completion
  • Refreshments

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Not sure which course to choose?

Speak to a training expert for advice if you are unsure of what course is right for you. Give us a call on 01344767896 or Enquire.

What our customers are saying

Frequently asked questions


Digital Transformation concerns the use of digital technology to solve business problems and make business processes more efficient and effective.
The Knowledge Academy is the Leading global training provider in the world for Digital Transformation.
The price for Digital Transformation certification in the United Kingdom starts from £.

Why we're the go to training provider for you


Best price in the industry

You won't find better value in the marketplace. If you do find a lower price, we will beat it.


Trusted & Approved

We are accredited by PeopleCert on behalf of AXELOS


Many delivery methods

Flexible delivery methods are available depending on your learning style.


High quality resources

Resources are included for a comprehensive learning experience.

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"Really good course and well organised. Trainer was great with a sense of humour - his experience allowed a free flowing course, structured to help you gain as much information & relevant experience whilst helping prepare you for the exam"

Joshua Davies, Thames Water

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"...the trainer for this course was excellent. I would definitely recommend (and already have) this course to others."

Diane Gray, Shell

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