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Adobe Real-Time CDP Training Overview
Adobe Real-Time CDP Training Course Outline
Module 1: Getting Started with Real-Time CDP
- What is Real-Time CDP?
- Use Case
- Steps for Real-Time CDP
- Real-Time CDP B2B Edition
Module 2: Account Profiles
- Account Profile Overview
- Account Profile Viewer
- Configure Lead to Account Matching
- Browse Account Profiles
- View Account Profile Details
Module 3: Administration
- Administration Overview
- Access Control
- Sandboxes
Module 4: Datasets and Destinations
- Datasets
- Data Quality on Platform
- Destinations Overview
- Destinations in Real-Time CDP B2B Edition
Module 5: Identities and Merge Policies
- What are Identities?
- Identity Namespaces
- Identity Graphs
- Merge Policies Overview
Module 6: Privacy and Data Governance
- Privacy in Real-Time Customer Data Platform
- Honoring Customer Access and Delete Requests
- Opt-Out Capabilities
- Apply Usage Labels to Your Data
- Configure Marketing Actions for Destinations
- Manage Data Usage Policies
- Enforce Data Usage Compliance
Module 7: Profiles
- Introduction to Profiles
- Profiles in Real-Time Customer Data Platform
- Profile Enhancements for Real-Time CDP and B2B Edition
- Identities and Identity Namespaces
- Merge Policies
- Profile Viewer
- Browse Profiles
Module 8: Real-Time CDP B2B Edition AI/ML Services
- Introduction to Related Accounts
- Enable the Related Accounts Service
- How Related Accounts Works?
- How to View Related Accounts?
- Lead to Account Matching
- How Lead to Account Matching Works?
- How to View Lead to Account Matching Output?
- Predictive Lead and Account Scoring
Who should attend this Adobe Real-Time CDP Training?
The Adobe Real-Time CDP Training is designed for a diverse range of professionals interested in utilising Adobe's Real-Time Customer Data Platform (CDP) for effective data-driven marketing and customer experience. The following professionals will benefit from the course:
- Marketing Professionals
- CX Professionals
- Data Professionals
- E-commerce Managers
- CRM Specialists
- Digital Strategists
- Ad Campaign Managers
Prerequisites of the Adobe Real-Time CDP Training
Delegates taking up the Adobe Real-Time CDP Training should have a foundational understanding of marketing concepts and basic data analytics.
Adobe Real-Time CDP Training Course Overview
Adobe Real-Time Customer Data Platform (CDP) is a platform allowing various organisations to collect, unify, and activate customer data in real-time across different channels and devices. It provides a unified view of the customer by consolidating data from various sources, such as marketing automation, CRM, and online and offline interactions. With Adobe Real-Time CDP, organisations can create personalised and relevant experiences for their customers, improve customer engagement, and increase customer loyalty.
Studying this training equips learners with data quality, which is essential for ensuring that data is fit for its intended purpose and used to support informed decision-making. Pursuing this training helps individuals get equipped with the necessary skills and techniques to enhance their career opportunities and increase their earnings.
The Knowledge Academy’s 1-day Adobe Real-Time (CDP) Training Course provides delegates with in-depth knowledge about Real-Time CDP and its use cases. During this training, they will learn about profile enhancements for Real-Time CDP and its B2B edition. They will also learn about how to view related accounts and lead account matching. This course will be led by our highly skilled and knowledgeable trainer, who has years of experience in teaching and will help delegates get a complete understanding of this Adobe Real-Time (CDP) training.
Course Objectives
- To learn how to identify the steps for Real-Time CDP and B2B editions
- To attain in-depth knowledge about browsing and viewing account profiles
- To become familiar with how to ensure data quality on the platform
- To understand the privacy features of the real-time customer data platform
- To attain an in-depth understanding of how to identify the opt-out capabilities
- To gain knowledge of how to enable the related account services
After attending this training, delegates will be able to configure marketing actions for destinations and manage data usage policies. They will also be able to view lead to account matching output and predictive lead-to-account scoring.
What’s included in this Adobe Real-Time CDP Training?
- World-Class Training Sessions from Experienced Instructors
- Adobe Real-Time CDP Training Certificate
- Digital Delegate Pack
Why choose us
Ways to take this course
Experience live, interactive learning from home with The Knowledge Academy's Online Instructor-led Adobe Real-Time CDP Training. Engage directly with expert instructors, mirroring the classroom schedule for a comprehensive learning journey. Enjoy the convenience of virtual learning without compromising on the quality of interaction.
Unlock your potential with The Knowledge Academy's Adobe Real-Time CDP Training, accessible anytime, anywhere on any device. Enjoy 90 days of online course access, extendable upon request, and benefit from the support of our expert trainers. Elevate your skills at your own pace with our Online Self-paced sessions.
Experience the most sought-after learning style with The Knowledge Academy's Adobe Real-Time CDP Training. Available in 490+ locations across 190+ countries, our hand-picked Classroom venues offer an invaluable human touch. Immerse yourself in a comprehensive, interactive experience with our expert-led Adobe Real-Time CDP Training sessions.
Highly experienced trainers
Boost your skills with our expert trainers, boasting 10+ years of real-world experience, ensuring an engaging and informative training experience
State of the art training venues
We only use the highest standard of learning facilities to make sure your experience is as comfortable and distraction-free as possible
Small class sizes
Our Classroom courses with limited class sizes foster discussions and provide a personalised, interactive learning environment
Great value for money
Achieve certification without breaking the bank. Find a lower price elsewhere? We'll match it to guarantee you the best value
Streamline large-scale training requirements with The Knowledge Academy’s In-house/Onsite Adobe Real-Time CDP Training at your business premises. Experience expert-led classroom learning from the comfort of your workplace and engage professional development.
Tailored learning experience
Leverage benefits offered from a certification that fits your unique business or project needs
Maximise your training budget
Cut unnecessary costs and focus your entire budget on what really matters, the training.
Team building opportunity
Our Adobe Real-Time CDP Training offers a unique chance for your team to bond and engage in discussions, enriching the learning experience beyond traditional classroom settings
Monitor employees progress
The course know-how will help you track and evaluate your employees' progression and performance with relative ease
What our customers are saying
Adobe Real-Time CDP Training FAQs
Adobe Real-Time (CDP) is a platform that helps to combine known and unknown customer data in real-time for complete and up-to-date profile access to create true personalisation in any channel.
There are no formal prerequisites for attending this Adobe Real-Time (CDP) Training course.
This course is intended for anyone who wants to gain in-depth knowledge about Real-Time CDP. However, it is more beneficial for:
• Marketers
Adobe Real-Time (CDP) improves the customer experience, analyses customer insights, makes more efficient marketing campaigns, improves data management, and also enhances security and compliance.
CDP helps in collecting data from online and offline sources with tracking tools and data warehouses, which are managed through the CDP's library.
This course is [ ] day(s)
After attending this training, delegates will be able to configure marketing actions for destinations and manage data usage policies. They will also be able to view lead-to-account matching output and predictive lead-to-account scoring.
In this Adobe Real-Time (CDP) Training course, you will learn about Adobe Real-Time (CDP), how to configure lead-to-account matching, data quality on the platform, how to delete requests, profile enhancements for Real-Time CDP, and other related concepts.
What is the cost/training fees for Adobe Real-Time CDP Training certification in the United Kingdom?
The training fees for Adobe Real-Time CDP Training certification in the United Kingdom starts from £1295
Which is the best training institute/provider of Adobe Real-Time CDP Training in the United Kingdom?
The Knowledge Academy is the Leading global training provider for Adobe Real-Time CDP Training.
Please see our Adobe Courses courses available in the United Kingdom
Why choose us
Best price in the industry
You won't find better value in the marketplace. If you do find a lower price, we will beat it.
Many delivery methods
Flexible delivery methods are available depending on your learning style.
High quality resources
Resources are included for a comprehensive learning experience.
"Really good course and well organised. Trainer was great with a sense of humour - his experience allowed a free flowing course, structured to help you gain as much information & relevant experience whilst helping prepare you for the exam"
Joshua Davies, Thames Water
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