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This Digital Marketing Masterclass will cover the following modules:
Module 1: Digital Marketing
Module 2: Planning, Strategy, and Testing
Module 3: Customer Experience and Usability
Module 4: Mobile Marketing
Module 5: Content Strategy
Module 6: Social Media
Module 7: Email Marketing
Module 8: Search Engine Marketing: SEO and PPC Defined
Module 9: Integrating Your Marketing Communications for Maximum ROI
This Digital Marketing Masterclass is aimed at any individual who is responsible for online marketing campaigns. This Masterclass would be especially useful for managers who need to refresh their knowledge and come up to date with new techniques, and also entry level marketing professionals who would like to obtain an introduction to Digital Marketing.
There are no prerequisites for undertaking this Digital Marketing Masterclass.
Digital Marketing is the process of advertising brands to connect with prospective consumers via the internet or other forms of digital communication. It is the process of selling, buying, and promoting goods or services using electronic media, including social media platforms, mobile devices, search engines, PPC (Pay Per Click), CPC (Cost Per Click), and more. It is the best way to expand the business of an organisation around the globe. Businesses use it to promote their products and services to new clients, get ahead of their competitors, and increase sales. Digital Marketing helps to decrease the visitor bounce rate and increase website conversion rate. Holding comprehensive knowledge and skills of Digital Marketing can help delegates get their desired job role as analytics manager, CRM manager, SEO specialist, social media manager, and many other reputed job roles in various organisations.
The Knowledge Academy’s Digital Marketing Masterclass is a 1-day course that provides delegates with tips and tricks that will enable them to optimise advertisement and Digital Marketing practices to the best of their abilities. This course will focus on different platforms, devices, and content that must be considered for improving customer usability. The course will also dive into SEO (Search Engine Optimisation) and the importance of quality content for customer engagement. Our popular Digital Marketing Masterclass course is designed by our experts to provide a detailed understanding of handling Digital Marketing campaigns.
It also accommodates the delegates to learn the essential topics related to Digital Marketing, such as:
At the end of this training, delegates will be able to build brand loyalty and customer retention through mobile channels. They will also be able to develop a customer-driven mobile strategy, assessing the role of mobile sites vs apps, tracking, analytics, and conversion rate optimisation. Our highly expert trainer with abundant knowledge has curated this training course to make delegates proficient in using Digital Marketing practices to full of its effect.
This course comes under the topic of Digital Marketing Courses, which provides delegates with several Masterclasses, including Social Media Masterclass, SEO Masterclass, and Google Analytics Masterclass. This topic then encompasses a variety of courses that focus on one specific aspect of Digital Marketing, enabling delegates to obtain further, more in-depth training within the topic.
Why choose us
Our easy to use Virtual platform allows you to sit the course from home with a live instructor. You will follow the same schedule as the classroom course, and will be able to interact with the trainer and other delegates.
Our fully interactive online training platform is compatible across all devices and can be accessed from anywhere, at any time. All our online courses come with a standard 90 days access that can be extended upon request. Our expert trainers are constantly on hand to help you with any questions which may arise.
This is our most popular style of learning. We run courses in 1200 locations, across 200 countries in one of our hand-picked training venues, providing the all important ‘human touch’ which may be missed in other learning styles.
All our trainers are highly qualified, have 10+ years of real-world experience and will provide you with an engaging learning experience.
We only use the highest standard of learning facilities to make sure your experience is as comfortable and distraction-free as possible
We limit our class sizes to promote better discussion and ensuring everyone has a personalized experience
Get more bang for your buck! If you find your chosen course cheaper elsewhere, we’ll match it!
This is the same great training as our classroom learning but carried out at your own business premises. This is the perfect option for larger scale training requirements and means less time away from the office.
Our courses can be adapted to meet your individual project or business requirements regardless of scope.
Cut unnecessary costs and focus your entire budget on what really matters, the training.
This gives your team a great opportunity to come together, bond, and discuss, which you may not get in a standard classroom setting.
Keep track of your employees’ progression and performance in your own workspace.
Course was run very smoothly, Richard our trainer was extremely knowledgeable and delivered the course in a succinct fashion with a twist of humour thrown in.
The course was great and the so was the trainer - brilliantly delivered and I would certainly recommend this course to my colleagues. Thanks to Richard for a great course and delivering it a tough environment virtually.
Richard was very knowledgeable and explained well
You won't find better value in the marketplace. If you do find a lower price, we will beat it.
Flexible delivery methods are available depending on your learning style.
Resources are included for a comprehensive learning experience.
"Really good course and well organised. Trainer was great with a sense of humour - his experience allowed a free flowing course, structured to help you gain as much information & relevant experience whilst helping prepare you for the exam"
Joshua Davies, Thames Water
"...the trainer for this course was excellent. I would definitely recommend (and already have) this course to others."
Diane Gray, Shell
Social Media MasterclassAUD2995
Digital Marketing MasterclassAUD2995
Google Analytics MasterclassAUD2995
Google Ads MasterclassAUD2995
Total without package: AUD14975
Package price: AUD8995 (Save AUD5980)