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Course Information

Selling with Stories Training​ Course Outline

Module 1: Introduction to Sales Story?

  • What is Sales Story?
  • Why Tell Sales Story?

Module 2: What Sales Stories You Need and When to Tell Them

  • Introducing Yourself
  • Stories You Tell Yourself
  • Getting Buyers to Tell Their Story
  • Building Rapport
  • Main Sales Pitch
  • Handling Objections
  • Closing the Sale
  • Storytelling After the Sale

Module 3: How to Craft Sales Stories?

  • Elements of a Great Story
  • Choosing the Right Story to Tell
  • Story Structure
  • Challenge, Conflict, and Resolution
  • Lesson and Action
  • Emotion
  • Surprise
  • Dialogue, Details, and Length
  • Telling Stories with Data
  • Stretching the Truth
  • Practising and Saving Stories

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Prerequisites

In this Selling with Stories Training course, there are no formal prerequisites.

Audience

This Selling with Stories Training is designed for anyone who wants to gain in-depth knowledge about how to sell with storytelling effectively.

Selling with Stories Training​ Course Overview

Storytelling is the best communication method used in sales, and it can help the salesperson attain the client's attention and build a mutual relationship. Storytelling in sales can enhance the value of a company's product or highlight its primary purpose by moving it to another context. While selling a product or service, storytelling will help salespeople to create a robust marketing strategy, generate profit, and win the loyalty and affection of the audience, which is also known as storyselling. Pursuing this Selling with Stories Training course will help individuals add storytelling skills to their profile, which will surely help them climb up the ladder of success in terms of value and career opportunities.    

Our 1-day Selling with Stories Training course aims to provide delegates with a comprehensive knowledge of storytelling in sales. During this course, delegates will learn about the sales stories that one needs to tell the customers. They will also learn about various essential topics such as building rapport, main sales pitch, handling objections, elements of a great story, story structure, stretching the truth, and many more. Our highly professional trainer with years of experience in teaching such courses will conduct this training and will help you get a complete understanding of this course.

This training will also cover the following concepts:

  • Closing the sale
  • Storytelling after the sale
  • Dialogue, details, and length
  • Telling stories with data
  • Practising and saving stories

At the end of this Selling with Stories Training course, delegates will be able to craft sales stories effectively and efficiently. They will also be able to communicate with clients effectively and create a good bond with clients.

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  • Delegate pack consisting of course notes and exercises
  • Manual
  • Experienced Instructor

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Why choose us

Ways to take this course

Our easy to use Virtual platform allows you to sit the course from home with a live instructor. You will follow the same schedule as the classroom course, and will be able to interact with the trainer and other delegates.

Our fully interactive online training platform is compatible across all devices and can be accessed from anywhere, at any time. All our online courses come with a standard 90 days access that can be extended upon request. Our expert trainers are constantly on hand to help you with any questions which may arise.

What our customers are saying

Selling with Stories Training FAQs

FAQ's

Storyselling is the action of trading a service or product by telling a story. In simple words, it establishes a human perspective on the traditionally dull concept of selling.
In this Selling with Stories Training course, there are no formal prerequisites.
This Selling with Stories Training is designed for anyone who wants to gain in-depth knowledge about how to sell with storytelling effectively.
Storytelling is an approach that companies use in brand marketing to improve brand awareness. Brand storytelling can increase the ratio of customers by formulating an emotional connection to the audience.
A storytelling in sales is an invaluable tool for uniting salespeople with clients, and it builds an emotional connection with clients. Having storytelling skills will help a salesperson to easily connect with clients and improve the chances of sales.
This Selling with Stories Training course aims to provide you with a comprehensive knowledge of storytelling in sales. You will also learn about various essential topics such as sales pitch, building rapport, elements of a great story, handling objections, stretching the truth, etc.
The price for Selling with Stories Training certification in the United States starts from $995
The Knowledge Academy is the Leading global training provider for Selling with Stories Training.
Please see our Sales Training courses available in the United States

Why choose us

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Best price in the industry

You won't find better value in the marketplace. If you do find a lower price, we will beat it.

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Many delivery methods

Flexible delivery methods are available depending on your learning style.

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High quality resources

Resources are included for a comprehensive learning experience.

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"Really good course and well organised. Trainer was great with a sense of humour - his experience allowed a free flowing course, structured to help you gain as much information & relevant experience whilst helping prepare you for the exam"

Joshua Davies, Thames Water

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