Digital Transformation

Online Instructor-led (2 days)

Classroom (2 days)

Online Self-paced (16 hours)

Digital Transformation Certification Outline

Module 1: Introduction to Digital Transformation

  • What is Digital Transformation?
  • Tradition Linear Value Chain
  • Homing and Switching Costs
  • Two Sided-Networks

Module 2: Digital Transformation Domains

  • Customers
  • Competition
  • Data
  • Innovation
  • Value

Module 3: Overview of Customer Networks

  • Viral Marketing
  • Multi-Level Marketing
  • Word of Mouth Marketing
  • Influencer Marketing
  • Marketing Funnel

Module 4: Introduction to Digital Customer Behaviour

  • Access Strategy
  • Engage Strategy
  • Customise Strategy

Module 5: Platform Business Models

  • Overview of Platforms
  • Platforms Types
  • Platform Business Model Map

Module 6: Artificial Intelligence (AI) in Business

  • What is Artificial Intelligence?
  • Types of Artificial Intelligence
  • Machine Learning
  • How to Apply AI and ML in Business?

Module 7: Basics of Big Data at Work

  • Basics of Machine Learning (ML)
  • Unstructured Data Tools
  • Templates of Value

Module 8: Business Innovation Through Experimentation

  • Principles of Experimentation
  • Convergent Experimental Method

Module 9: Value Proposition Adaption

  • Customer Centric During Rapid Change
  • Adapting Shrinking Market
  • Market Value Concepts
  • Value Proposition Roadmap

Module 10: Introduction to Disruptive Business Model

  • What is Disruption?
  • Digital Age Disruption
  • Differentials of Disruptive Business Models
  • Disruption Theories

Module 11: Basics of Surviving Disruption

  • Variables of Disruptive Business Models
  • Disruptive Response Planner
  • Responses to Disruptive Challenger

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Who should attend this Digital Transformation Certification Course?

The Digital Transformation Certification Course is designed for professionals who want to gain expertise in leading and managing organisational Digital Transformation initiatives. This course will benefit the following professionals:

  • Senior Managers and Executives
  • Business Leaders
  • IT Managers and Directors
  • Digital Strategy Managers
  • Innovation Managers
  • Project Managers
  • Change Management Professionals
  • Technology Consultants

Prerequisites for the Digital Transformation Certification Course

While there are no mandatory prerequisites for enrolling in this Digital Transformation Course, having prior knowledge of organisational change and digital marketing can be beneficial.

Digital Transformation Certification Overview

The concept of Digital Transformation has become pivotal for businesses and organisations worldwide. This Digital Transformation Course offers a comprehensive insight into the process of integrating digital technology into all areas of business, fundamentally changing how operations are conducted and value delivered to customers. It's about evolving and adapting to the digital revolution, a crucial step for modern enterprises.

Understanding Digital Transformation is essential for professionals across various sectors, particularly those in leadership, IT, and project management roles. Mastering this subject is vital for anyone aiming to lead their organisation through the digital age effectively. The Digital Transformation Courses provide the necessary knowledge and skills to strategise and implement digital changes successfully, ensuring businesses stay competitive and relevant.

The Knowledge Academy's 2-day Digital Transformation Training equips delegates with an understanding of key Digital Transformation principles and practices. This training covers essential topics from strategy development to implementation, preparing participants to navigate the complexities of digital change. Delegates will learn how to leverage technology to drive innovation and efficiency in their organisations.

Course Objectives:

  • To provide an understanding of Digital Transformation and its impact on businesses
  • To equip delegates with strategies for leading digital change in organisations
  • To foster an understanding of the latest digital technologies and trends
  • To develop skills in planning and executing Digital Transformation initiatives
  • To enhance decision-making capabilities in the context of Digital Transformation
  • To offer insights into overcoming the risks associated with Digital Transformation

Upon completing this Digital Transformation Course, delegates will be well-equipped to drive digital change within their organisations. They will possess the skills and knowledge to make informed decisions, ensuring their companies not only adapt to the digital age but thrive in it.

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What’s included in this Digital Transformation Certification Course?

  • World-class Training Sessions from Experienced Instructors  
  • Certificate For the Digital Transformation Certification Course
  • Digital Delegate Pack 

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Not sure which course to choose?

Speak to a training expert for advice if you are unsure of what course is right for you. Give us a call on +61 272026926 or Enquire.

Digital Transformation FAQs

Digital Transformation concerns the use of digital technology to solve business problems and make business processes more efficient and effective.
In a business context, Digital Transformation means adopting digital technologies to improve processes, enhance customer experiences, and drive innovation. Learning about it is crucial as it enables businesses to stay competitive in an increasingly digital world.
The four stages of Digital Transformation are Business as Usual, Present and Active, Formalised, and Strategic. Each stage represents a progression in the adoption and integration of digital technologies within a business.
Yes, a career in Digital Transformation is highly rewarding and future-oriented. It offers diverse opportunities in various industries, focusing on innovation, technology integration, and business strategy.
The job scope in Digital Transformation includes leading digital initiatives, strategizing digital adoption, managing technology integration, and driving business innovation through digital means.
Professionals in Digital Transformation includeStrategists, Project Managers, IT Specialists, Digital Officers, and Consultants, among others, who focus on implementing and managing digital changes in an organisation.
Countries leading in Digital Transformation often have strong technology infrastructures and innovation ecosystems, like the United States, Japan, Germany, and South Korea, among others.
Digital Transformation Courses are educational programs that teach the principles, strategies, and tools for successfully implementing digital technologies in businesses and organisations.
With a background in Digital Transformation, career opportunities include Digital Project Manager, Transformation Consultant, Digital Strategist, Chief Digital Officer, and various roles in IT and business strategy. This makes Digital Transformation Courses an excellent choice for people who wish to pursue this role.
Prior skills or experience aren't strictly necessary but having a basic understanding of business processes and a keen interest in technology can be advantageous.
Digital Transformation is ideal for business leaders, IT professionals, Project Managers, and anyone interested in driving digital change in their organisation or pursuing a career in this field.
You can start by registering for Digital Transformation Courses, reading relevant literature, and staying updated on the latest digital trends and technologies.
Online Digital Transformation Courses offer flexibility, access to a wide range of resources, and the opportunity to learn from experts worldwide, all from the comfort of your home or office.
Not necessarily. While knowledge of coding can be beneficial, Digital Transformation primarily focuses on strategy, implementation, and management of digital technologies rather than just coding.
The future of Digital Transformation involves continuous evolution with emerging technologies like Artificial Intelligence, Internet of Things, and cloud computing, driving more efficient, customer-centric, and innovative business processes.
Salaries in Digital Transformation roles vary widely depending on the position, experience, and location, but they are generally competitive, reflecting the high demand and strategic importance of these roles.
Yes, a job in Digital Transformation is both challenging and rewarding, offering opportunities for innovation, strategic development, and a significant impact on business growth and adaptation.
The Knowledge Academy is the Leading global training provider for Digital Transformation.
The price for Digital Transformation certification in Australia starts from AUD3395.

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Many delivery methods

Flexible delivery methods are available depending on your learning style.


High quality resources

Resources are included for a comprehensive learning experience.

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"Really good course and well organised. Trainer was great with a sense of humour - his experience allowed a free flowing course, structured to help you gain as much information & relevant experience whilst helping prepare you for the exam"

Joshua Davies, Thames Water

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