Value Based Selling Training - United States

Prerequisites

There are no formal requirements for attending this Value-Based Selling Training course.

Audience

This Value-Based Selling Training course can be attended by anyone who wants to master the strategies of selling value to prospective clients and customers and achieve a great deal of career advancement.

Value-Based Selling Training​ Course Overview

Value-Based Selling can be described as the method of understanding and strengthening reasons why an offer is valuable to a prospective client or customer. In the Value-Based Selling approach, the clients become the centre of focus. It concentrates on the product or service that will provide value to the customer. Value-Based Selling is used to satisfy clients or customers and presents a buying situation to them where the clients are more focused on realising the benefits than the price. It enables sellers to close transactions frequently with better profit margins successfully and saves time that can then be dedicated to more customers. The required knowledge and skills of Value Selling strategies can help individuals to get plenty of opportunities for their career advancement and become successful in their profession with good pay.

In this 1-day Value-Based Selling Training course, delegates will get a comprehensive understanding of value-based selling, the real meaning of value, the seller focused value, the Value-Added Selling philosophy, and the characteristics of a value salesperson. They will be able to accumulate the knowledge of the value-added sales process in detail, its strategic overview, the value-added, planning right customer messaging, etc., to capture the right clientele. Delegates will also learn to penetrate high-value customers, developing market savvy, account penetration rules, various levels of decision-makers, several value-added selling strategies and tactics to achieve successful value selling. This course will be conducted by our highly skilled and experienced trainers who will help the delegates to master the value selling strategies and processes.

Course Objectives:

• To accumulate the knowledge of value-added selling philosophy
• To learn the characteristics of a value-added salesperson
• To understand the process of developing market savviness
• To learn to present and personalising messages to maximise the perceived value
• To get familiar with vital components of the customer-messaging campaign
• To learn the analysing buyer's needs to sell added value
• To handle the selling of value in tough times and markets

After attending this Value-Based Selling Training course, delegates will be able to use the unique value selling strategies and use them to sell the value to prospective clientele. They will be able to sell their value and services in challenging markets and times with relative ease. Delegates will also be able to identify new business sources and analyse buyers who need to sell the value.

• Delegate pack consisting of course notes and exercises
• Manual
• Experienced Instructor