Course information

Retail Fundamentals Training Course Outline

Module 1: Fundamentals of Retailing

  • Retailing Defined
  • Retailer within the Distribution Channel
  • Vertical Marketing System
  • Consumer-Led Approach to Retailing
  • Retail Industry - Its Contribution to the Economy
  • A Global Viewpoint
  • Employment in the Retail Sector
  • A Retailer's Position in Society

Module 2: Structure of Retail Industry

  • Retail Industry Structure and Trends
  • High Provision and Market Saturation
  • Concentration Aspects of Retailing
  • Diversity of Retailing
  • Adoption of New Technology

Module 3: Retail Organizations and Formats

  • Introduction
  • Retail Ownership
  • Independent Retailer
  • Multiple Retailers
  • Voluntary Retail Group
  • Retail Conglomerate
  • Franchises in Retailing
  • Co-Operative Retailers
  • Retail Formats
  • Non-Store Formats

Module 4: Sales Associate Services to Customers

  • Concept of Customer
  • Difference Between Customer and Consumer
  • Concept of Customer Service
  • 4Ps of Customer Service
  • Customer Service Functions
  • Customer Satisfaction
  • Importance of Customer Satisfaction

Module 5: Skills for Handling Retail Business

  • Introduction to Skill
  • Essentials of Skill Development
  • Skills for Sales Associate: Customer Services

Module 6: Duties and Responsibilities of a Sales Associate

  • Duties of a Sales Associate
  • Responsibilities of Sales Associates
  • Special Activities of Sales Associate

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Who should attend this Retail Fundamentals Training Course?

The Retail Fundamentals Course in Anchorage is tailored for individuals interested in or currently involved in the retail industry. This comprehensive training provides essential knowledge and skills for a diverse range of professionals, including:

  • Retail Managers
  • Sales Associates
  • Visual Merchandisers
  • Inventory Managers
  • Customer Service Representatives
  • Store Planners
  • Retail Entrepreneurs

Prerequisites of the Retail Fundamentals Training Course

There are no formal specific prerequisites required for the Retail Fundamentals Course. This Sales Training is suitable for individuals at various stages of their retail careers, from entry-level to experienced professionals.

Retail Fundamentals Training Course Overview

Retailing is the process of buying various products/services in small quantities and selling them to the targeted customers. Retailing greatly impacts the economy as it provides access to a wide variety of products and services to customers. Retailing Course also helps you learn in Anchorage to create a place, time, and possession of utilities and allows organizations to enhance a product's image.

The Retail Fundamentals Training Course in Anchorage is designed to provide individuals with the foundational knowledge and skills needed to succeed in the retail industry. This Sales Course equips delegates with a comprehensive understanding of retail operations, customer service, and sales techniques. Store managers, sales associates, and anyone involved in retail operations will benefit significantly from this training.

In this 1-day Retail Fundamentals Training Course by The Knowledge Academy, delegates in Anchorage gain an in-depth understanding of retailing with different distribution channels successfully. This training provides delegates with a comprehensive knowledge of basic to advanced retailing concepts such as employment in the retail industry, adoption of new technologies, retail ownership, etc.

Course Objectives:

  • To learn the basics of the retail industry, such as its different types, channels, and business models
  • To develop delegates' understanding of key retail concepts, such as product mix, pricing, merchandising, and customer service
  • To help delegates develop the skills and knowledge they need to be successful in a retail role
  • To prepare delegates for advancement in the retail industry
  • To improve customer interactions and satisfaction by equipping employees with the skills to provide excellent service

After attending this course, delegates in Anchorage get familiar with the retail industry and its contribution to the economy effectively. They learn to adopt new technologies in the retail industry structure successfully to get the desired outcomes in their organizations. Delegates will also be able to implement a customer-led approach to retailing for handling retail business efficiently.

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What’s included in this Retail Fundamentals Training Course?

  • World-Class Training Sessions from Experienced Instructors
  • Retail Fundamentals Certificate
  • Digital Delegate Pack

Why choose us

Our Anchorage venue

Includes..

Free Wi-Fi

To make sure you’re always connected we offer completely free and easy to access wi-fi.

Air conditioned

To keep you comfortable during your course we offer a fully air conditioned environment.

Full IT support

IT support is on hand to sort out any unforseen issues that may arise.

Video equipment

This location has full video conferencing equipment.

Anchorage is a city in Alaska and has around 300,000 people living there which makes it Alaska’s most populated city. Anchorage is home to various education facilities, houses nearly 50,000 students in 98 schools. The University of Alaska Anchorage is a university that is located in Anchorage. The University of Alaska Anchorage has around 20,000 students in attendance studying undergraduate, graduate and professional studies. The university is the largest institution in the state. The universities curriculum is split into six units: The College of Education, Health and Social Welfare, Arts and Science, Business and Public Policy, Community and Technical College and the school of Engineering. The university was established in 1954 and began offering students evening classes, the students in attendance at the time were those of Elmendorf Air Force Base. The university also offers courses in Aviation technology. Another university found in Anchorage is the Alaska Pacific University which is a liberal arts college that focuses primarily on Psychology and Environmental Studies. The university houses around 800 students and was established in 1957. 

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Address

826 K Street
Anchorage, AK 99501, United States

T: +1 7204454674

Ways to take this course

Experience live, interactive learning from home with The Knowledge Academy's Online Instructor-led Sales Training | Retail Fundamentals Training in Anchorage. Engage directly with expert instructors, mirroring the classroom schedule for a comprehensive learning journey. Enjoy the convenience of virtual learning without compromising on the quality of interaction.

Unlock your potential with The Knowledge Academy's Sales Training | Retail Fundamentals Training in Anchorage, accessible anytime, anywhere on any device. Enjoy 90 days of online course access, extendable upon request, and benefit from the support of our expert trainers. Elevate your skills at your own pace with our Online Self-paced sessions.

Streamline large-scale training requirements with The Knowledge Academy's In-house/Onsite at your business premises. Experience expert-led classroom learning from the comfort of your workplace and engage professional development.

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Tailored learning experience

Leverage benefits offered from a certification that fits your unique business or project needs

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Maximise your training budget

Cut unnecessary costs and focus your entire budget on what really matters, the training.

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Team building opportunity

Our offers a unique chance for your team to bond and engage in discussions, enriching the learning experience beyond traditional classroom settings

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Monitor employees progress

The course know-how will help you track and evaluate your employees' progression and performance with relative ease

What our customers are saying

Sales Training | Retail Fundamentals Training in Anchorage FAQs

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The training fees for certification in Anchorage starts from $1295
The Knowledge Academy is the Leading global training provider for .
Please see our courses available in Anchorage
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Why choose us

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Best price in the industry

You won't find better value in the marketplace. If you do find a lower price, we will beat it.

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Many delivery methods

Flexible delivery methods are available depending on your learning style.

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High quality resources

Resources are included for a comprehensive learning experience.

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"Really good course and well organised. Trainer was great with a sense of humour - his experience allowed a free flowing course, structured to help you gain as much information & relevant experience whilst helping prepare you for the exam"

Joshua Davies, Thames Water

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