Course information

MarTech Training Course Outline

Module 1: Reimagining Marketing

  • What is MarTech and How it is Changing Marketing
  • Connected Customer Experience
  • Leveraging Micro Moments in the Customer Journey
  • Marketer of Future
  • Customer Single View
  • Hyper Personalisation
  • Redefining Customer Experience through Experiential Marketing

Module 2: Selection of the MarTech Tool Stack

  • Paradox of Choice
  • Beware of the Shiny Object Syndrome
  • Create and Manage the Ideal Stack

Module 3: Governance

  • Measuring ROI 
  • Why do MarTech Failures Happen?
  • Getting the People Ready

Module 4: Trends in Marketing Technology

  • Introduction
  • ‘No Code’ Citizen Creators
  • Platforms, Networks, and Marketplaces
  • Great App Explosion
  • From Big Data to Big Ops
  • Harmonising Humans + Machines

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Who Should Attend the MarTech Training Course?

The MarTech Training Course, short for Marketing Technology Training, is designed for professionals seeking to enhance their skills and understanding of the rapidly evolving landscape of marketing technology. This course will benefit the following professionals:

  • Digital Marketing Managers
  • Marketing Analysts
  • Marketing Automation Specialists
  • Data Scientists
  • Marketing Technologists
  • E-commerce Managers
  • Customer Relationship Managers
  • Advertising Executives

Prerequisites of the MarTech Training Course

There are no formal prerequisites to attend the MarTech Training Course. However, a basic knowledge of marketing would be beneficial. 

MarTech Training Course Overview

Marketing Courses have become pivotal in today's dynamic business landscape, serving as a compass for professionals navigating the intricacies of modern marketing practices. In the realm of Marketing Courses, MarTech Training, with its focus on marketing technology, emerges as a crucial element in staying ahead.

For professionals seeking a competitive edge, mastering MarTech with this course is imperative. Marketing enthusiasts, especially those in roles involving digital strategy, data analytics, and campaign management, should aim at becoming proficient in MarTech for comprehensive skill development.

In a swift one-day training session by the Knowledge Academy, delegates will delve into the intricacies of MarTech, gaining practical insights into leveraging technology for marketing success. This intensive course ensures that participants grasp the essentials of implementing marketing technologies seamlessly into their strategies, enhancing their overall proficiency in the field.

Course Objectives

  • To understand the role of technology in modern marketing practices
  • To explore various marketing technology tools and platforms
  • To analyse data effectively for informed decision-making
  • To integrate marketing technology into overall business strategies
  • To optimise marketing campaigns through tech-driven solutions
  • To stay updated on the latest trends and innovations in MarTech

Upon completion of the MarTech Training, delegates will emerge with a comprehensive skill set, empowered to navigate the evolving marketing landscape with confidence. They will be equipped to harness the power of marketing technology, elevating their strategic impact and contributing significantly to the success of their organisations.

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What’s included in this MarTech Training Course?

  • World-Class Training Sessions from Experienced Instructors
  • MarTech Certificate
  • Digital Delegate Pack

Why choose us

Our Mississauga venue

Includes..

Free Wi-Fi

To make sure you’re always connected we offer completely free and easy to access wi-fi.

Air conditioned

To keep you comfortable during your course we offer a fully air conditioned environment.

Full IT support

IT support is on hand to sort out any unforseen issues that may arise.

Video equipment

This location has full video conferencing equipment.

Mississauga is the sixth largest city in Canada. It is in the south of the province of Ontario in the region of peel. The city is estimated to have a population of around 715,000 people. The rapid growth of this city is attributed to its proximity to Toronto. It was originally built as suburb of Toronto. Education in Canada is mostly free and publicly funded. It is overseen by the federal, provincial and local governments, with the education within provincial jurisdiction and the curriculum overseen by the province. Education is compulsory in most provinces up to the age of 16. Mississauga is served by the Peel District School Board, which operates the secular English speaking public schools. There is also a school board that runs the local catholic schools and a board that runs the French speaking schools in the area, one for the secular French schools and one for the catholic French schools. There are a number of schools in the area that offer specialised programs. These include the French immersion schools such as Clarkson Secondary School and Streetsville Secondary School. There are three schools in the areas that off a Regional Arts Program and two that offer a specialist sci-tech program for students who are gifted in these areas. There is also two schools that offer support for those studying for the international baccalaureate plus numerous other programs. Canada’s higher has a very good reputation. However there is no formal ranking system and students will often choose colleges and universities bases on geographic convenience and the reputation of a particular course. Mississauga is home to one of the three campuses run by the University of Toronto. This university is ranked as the 34th best university in the world and is the second highest ranked Canadian university in the rankings. The campus was established in 1967 and is the universities second largest division. It is home to 12,000 students. They have 15 academic departments and pupils can choose from 148 programs to participate in from 89 areas of study. Students can study both undergraduate and graduate programs on this campus. This campus also has an excellent research environment that has helped the staff and researchers become internationally recognised for their work. The university includes Institutes for Management and Innovation, and Communication, Culture, Information and Technology.

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Address

Robert Speck 2
2 Robert Speck Parkway
Suite 750
Mississauga
Ontario
L4Z 1H8

T: +1 6474932992

Ways to take this course

Experience live, interactive learning from home with The Knowledge Academy's Online Instructor-led Marketing Training | MarTech Training in Mississauga. Engage directly with expert instructors, mirroring the classroom schedule for a comprehensive learning journey. Enjoy the convenience of virtual learning without compromising on the quality of interaction.

Unlock your potential with The Knowledge Academy's Marketing Training | MarTech Training in Mississauga, accessible anytime, anywhere on any device. Enjoy 90 days of online course access, extendable upon request, and benefit from the support of our expert trainers. Elevate your skills at your own pace with our Online Self-paced sessions.

Streamline large-scale training requirements with The Knowledge Academy's In-house/Onsite at your business premises. Experience expert-led classroom learning from the comfort of your workplace and engage professional development.

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Tailored learning experience

Leverage benefits offered from a certification that fits your unique business or project needs

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Maximise your training budget

Cut unnecessary costs and focus your entire budget on what really matters, the training.

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Team building opportunity

Our offers a unique chance for your team to bond and engage in discussions, enriching the learning experience beyond traditional classroom settings

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Monitor employees progress

The course know-how will help you track and evaluate your employees' progression and performance with relative ease

What our customers are saying

Marketing Training | MarTech Training in Mississauga FAQs

MarTech Training specialises in educating candidates in marketing, covering a range of subjects, including virtual advertising equipment, analytics, automation, and optimisation strategies.
There are no formal prerequisites for attending this MarTech Training Course.
This MarTech Training Course is ideal for anyone who wants to gain in-depth knowledge about marketing technology.
Yes, we offer support for candidates 24/7 attending MarTech Training.
In this course, delegates will have training with our experienced instructors, a digital delegate pack consisting of important notes related to this course, and a certificate after course completion.
The duration of this course is 1 day.
Upon finishing a MarTech Course, you will be ready for roles that include virtual advertising and marketing expert, advertising and Marketing Automation Supervisor, Data Analyst, CRM Supervisor, or Marketing Era Consultant.
The average salary after completing MarTech Training within in Mississauga varies depending on factors such as location and role. However, experts with MarTech talents normally command competitive salaries within the range of £30,000 to £70,000 per annum.
MarTech certification is more popular inside in Mississauga as groups understand the significance of leveraging the era in marketing techniques.
Hyper personalisation refers to the advanced marketing approach of tailoring content and giving stories to male or female customers based totally on their alternatives, behaviour, and demographics, using information and automation gear.
Completing MarTech Training requires dedication and attempt, but with the proper assets and dedication, it's attainable. The path presents precious know-how and talents that enhance your professional potential inside the dynamic area of the advertising and marketing era.
Yes, MarTech is, in reality, worth mastering because it equips you with important competencies to navigate the swiftly evolving landscape of advertising and marketing technology. With MarTech information, you will be highly equipped to hit advertising campaigns, optimise procedures, and live aggressively inside the industry.
After finishing a MarTech direction, you may pursue discovering superior certifications, pursuing higher education in related fields, or observing your talents in real-global advertising era initiatives. Additionally, staying up to date with industry tendencies and technology is critical for continuous growth for your MarTech career.
MarTech can extensively boost your career by permitting you to leverage era to drive advertising techniques, examine facts for insights, automate strategies for efficiency, and optimise campaigns for better effects. With MarTech's abilities, you will be a valuable asset in any advertising team, opening doors to numerous career possibilities and development possibilities.
The Knowledge Academy stands out as a prestigious training provider known for its extensive course offerings, expert instructors, adaptable learning formats, and industry recognition. It's a dependable option for those seeking Martech Certification.
The training fees for MarTech Training certification in Mississauga starts from CAD1695
The Knowledge Academy is the Leading global training provider for MarTech Training.
Please see our Marketing Courses courses available in Mississauga
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Why choose us

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Best price in the industry

You won't find better value in the marketplace. If you do find a lower price, we will beat it.

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Many delivery methods

Flexible delivery methods are available depending on your learning style.

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High quality resources

Resources are included for a comprehensive learning experience.

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"Really good course and well organised. Trainer was great with a sense of humour - his experience allowed a free flowing course, structured to help you gain as much information & relevant experience whilst helping prepare you for the exam"

Joshua Davies, Thames Water

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