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Mobile Marketing Course Overview
Mobile Marketing Masterclass Outline
Module 1: Overview of Mobile Marketing
- What is Mobile Marketing?
- Types of Mobile Marketing
Module 2: Future of Mobile Marketing
- Exponential Development
- Technology as an Enabler
- Frictionless Technology
- Distant Future
- Guaranteed Future Prediction
Module 3: Social Media and Mobile
- User Journey and Value Proposition
- Mobile Social Media Experience
- Real-World Integration
- Policy and Planning
- Outreach, Engagement, and Ego
- Social Measurement
- Social Media Advertising
Module 4: Mobile Search
- Defining Mobile Search
- Desktop Vs Mobile Results
- Search Engine Optimisation (SEO)
- Link Building
- Paid Search
- PPC Fundamentals
- PPC Considerations
- Working with PPC Agencies
- Mobile SEO and PPC Working Together
Module 5: Mobile Advertising
- Mobile Advertising Objectives
- App Advertising
- Ad Networks Vs Media Owners
- Targeting Options
- Creative Options
- Mobile Ad Features
- Ad Reporting and Analytics
Module 6: Quick Response (QR) Codes
- QR Codes in Perspective
- Practical Applications
- QR Code Adoption
- Making QR Code Beautiful
- Future of QR Codes
Module 7: Short Messaging Service (SMS)
- SMS is Personal
- Types of SMS Communications
- SMS Short Codes
- SMS App Links
Module 8: Mobile Analytics
- Marvels of Google Analytics
- Setting Up Analytics
- Core Reports
- Multi-Channel Funnels
- App-Specific Reports
- Tracking Code
Who should attend this Mobile Marketing Masterclass?
The Mobile Marketing Masterclass is designed for individuals and professionals who are keen to enhance their understanding and skills in Mobile Marketing strategies. This course can benefit a wide range of professionals, including:
- Business Owners
- Marketing Managers
- Digital Marketers
- App Developers
- Advertising Professionals
- Brand Managers
- Social Media Managers
- Content Strategists
Prerequisites of the Mobile Marketing Masterclass
There are no formal prerequisites for this Mobile Marketing Masterclass.
Mobile Marketing Masterclass Overview
Mobile marketing is a dynamic and integral facet of contemporary advertising strategies, leveraging the personal nature of mobile devices to reach and engage target audiences effectively. In the landscape of Marketing, the Mobile Marketing Masterclass stands as a crucial exploration of contemporary strategies for engaging with audiences through mobile platforms.
For Marketing professionals aiming to stay at the forefront of industry trends, mastering the intricacies of Mobile Marketing is imperative. From Social Media Managers to Digital Strategists, understanding how to optimise campaigns with Marketing Courses for mobile marketing for mobile platforms is essential in reaching and influencing today's tech-savvy audience.
This 1-day Marketing Training by the Knowledge Academy serves as a comprehensive guide, equipping delegates with the skills needed to navigate the nuances of mobile marketing effectively. Through interactive sessions and practical insights, participants will gain a nuanced understanding of mobile consumer behaviour, app-based marketing, and responsive design, enhancing their ability to create impactful mobile marketing campaigns.
Course Objectives
- To comprehend the unique aspects of mobile consumer behaviour
- To explore strategies for optimising marketing content for mobile platforms
- To understand the role of mobile apps in modern marketing campaigns
- To learn techniques for creating compelling and responsive mobile content
- To analyse mobile marketing metrics and data for strategic decision-making
- To implement best practices for successful mobile marketing campaigns
Upon completion of the Mobile Marketing Masterclass, delegates will emerge with a heightened ability to design and execute mobile-centric marketing strategies, ensuring their organisations stay ahead in the ever-evolving digital landscape.
What’s included in this Mobile Marketing Masterclass?
- World-Class Training Sessions from Experienced Instructors
- Mobile Marketing Certificate
- Digital Delegate Pack
Why choose us
Ways to take this course
Experience live, interactive learning from home with The Knowledge Academy's Online Instructor-led Mobile Marketing Course. Engage directly with expert instructors, mirroring the classroom schedule for a comprehensive learning journey. Enjoy the convenience of virtual learning without compromising on the quality of interaction.
Unlock your potential with The Knowledge Academy's Mobile Marketing Course, accessible anytime, anywhere on any device. Enjoy 90 days of online course access, extendable upon request, and benefit from the support of our expert trainers. Elevate your skills at your own pace with our Online Self-paced sessions.
What our customers are saying
Mobile Marketing Course FAQs
Please arrive at the venue at 8:45am.
There are no prerequisites for this course.
Anyone who wants to gain specialisation in the field of Mobile Marketing can attend this course. This training course is suitable for:
Marketing professionals,
Digital marketing agencies,
Business executives and managers,
Entrepreneurs,
E-com retailers &
Mobile marketers
We can provide support via phone & email prior to attending, during and after the course.
Delegate pack consisting of course notes and exercises, Manual, Experienced Instructor, and Refreshments
This course is 1 day
Once your booking has been placed and confirmed, you will receive an email which contains your course location, course overview, pre-course reading material (if required), course agenda and payment receipts
The training fees for Mobile Marketing Course certification in Canada starts from CAD1695
The Knowledge Academy is the Leading global training provider for Mobile Marketing Course.
Please see our Marketing Courses courses available in Canada
Why choose us
Best price in the industry
You won't find better value in the marketplace. If you do find a lower price, we will beat it.
Many delivery methods
Flexible delivery methods are available depending on your learning style.
High quality resources
Resources are included for a comprehensive learning experience.
"Really good course and well organised. Trainer was great with a sense of humour - his experience allowed a free flowing course, structured to help you gain as much information & relevant experience whilst helping prepare you for the exam"
Joshua Davies, Thames Water
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