Sales Management Training Overview

Sales Management Masterclass​ Course Outline

Module 1: Introduction

  • What is Sales Management?
  • Sales Management and Control

Module 2: Benefits of Selling Activities

  • Benefits to the Society
  • Benefits to Consumers
  • Benefits to Business Firms, Sales-Persons, and Customers

Module 3: Elements of Sales Management

  • Planning
  • Coordination
  • Controlling
  • Motivating

Module 4: Objectives of Sales Management

  • Increase Sales Revenue
  • Expand Market Share
  • Improve Customer Satisfaction
  • Enhance Sales Team Performance
  • Optimise Sales Processes
  • Develop and Maintain Strong Relationships
  • Achieve Sales Targets
  • Increase Profitability
  • Develop and Launch New Products/Services
  • Manage Sales Channel Partners

Module 5: Determining Sales-Related Marketing Policies

  • Product Policies
  • Distribution Policies
  • Pricing Policies

Module 6: SMBO Approach

  • Process of SMBO
  • Importance of SMBO

Module 7: Organisation of Selling Unit

  • Need and Importance
  • Functions of Sale Organisation
  • Structure of Sales Organisation
  • Steps to Establish a Sales Structure

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Who should attend this Sales Management Training Course?

Our Sales Management Training is designed to equip delegates with the skills and strategies for leading, managing, and guiding sales teams to achieve their targets and drive overall sales success. This Sales Training Course is especially beneficial for these professionals:

  • Sales Managers
  • Sales Directors
  • Sales Team Leaders
  • Business Development Managers
  • Entrepreneurs and Business Owners
  • Sales Executives
  • Consultants and Advisors

Prerequisites of the Sales Management Training Course

There are no formal prerequisites for this Sales Management Training Course. However, a basic understanding of sales and marketing principles and strong communication skills would be beneficial for the delegates.  


Sales Management Training Course Overview

Sales Management can be defined as the process of building sales force by coordinating sales operations, implementing sales techniques, and allowing a business to exceed the sales target consistently. Sales Management enables various activities and functions included in the delivery of goods and services of the organisation.

The Knowledge Academy's Sales Management Training is specially tailored to provide delegates with all the knowledge of the basic concepts of Sales Management and go all the way to implement the strategies to get the desired results.

In our 1-day Sales Management Training, delegates grasp the essentials of Sales Management objectives, distribution policies, and the significance of SMBO. Conducted by highly expert and experienced trainers, this course equips individuals with essential knowledge in Sales Management. The versatile skills acquired not only unlock opportunities for well-compensated roles but also empower individuals to make significant contributions to their organisations' growth and competitiveness in the modern business landscape.

Course Objectives:

  • To understand the role of Sales Management in an organisation
  • To learn how to develop and implement a sales strategy
  • To manage and motivate a sales team
  • To measure and evaluate sales performance
  • To develop and maintain relationships with customers
  • To stay up-to-date on sales trends and best practices

After successfully completing this Sales Management Training, delegates will  fully understand what  Sales Management is and how it is done. They will also be able to adapt different approaches and policies to attain the desired goals of an organisation.


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What’s included in this Sales Management Training Course

  • World-Class Training Sessions from Experienced Instructors
  • Sales Management Certificate
  • Digital Delegate Pack

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Why choose us

Ways to take this course

Experience live, interactive learning from home with The Knowledge Academy's Online Instructor-led Sales Management Training. Engage directly with expert instructors, mirroring the classroom schedule for a comprehensive learning journey. Enjoy the convenience of virtual learning without compromising on the quality of interaction.

Unlock your potential with The Knowledge Academy's Sales Management Training, accessible anytime, anywhere on any device. Enjoy 90 days of online course access, extendable upon request, and benefit from the support of our expert trainers. Elevate your skills at your own pace with our Online Self-paced sessions.

Experience the most sought-after learning style with The Knowledge Academy's Sales Management Training. Available in 490+ locations across 190+ countries, our hand-picked Classroom venues offer an invaluable human touch. Immerse yourself in a comprehensive, interactive experience with our expert-led Sales Management Training sessions.


Highly experienced trainers

Boost your skills with our expert trainers, boasting 10+ years of real-world experience, ensuring an engaging and informative training experience


State of the art training venues

We only use the highest standard of learning facilities to make sure your experience is as comfortable and distraction-free as possible


Small class sizes

Our Classroom courses with limited class sizes foster discussions and provide a personalised, interactive learning environment


Great value for money

Achieve certification without breaking the bank. Find a lower price elsewhere? We'll match it to guarantee you the best value

Streamline large-scale training requirements with The Knowledge Academy’s In-house/Onsite Sales Management Training at your business premises. Experience expert-led classroom learning from the comfort of your workplace and engage professional development.


Tailored learning experience

Leverage benefits offered from a certification that fits your unique business or project needs


Maximise your training budget

Cut unnecessary costs and focus your entire budget on what really matters, the training.


Team building opportunity

Our Sales Management Training offers a unique chance for your team to bond and engage in discussions, enriching the learning experience beyond traditional classroom settings


Monitor employees progress

The course know-how will help you track and evaluate your employees' progression and performance with relative ease

What our customers are saying

Sales Management Training FAQs

The process of developing a sales force by coordinating different sales operations, implementing sales techniques allowing a business to consistently exceed the sales target is known as Sales Management.
There are no formal prerequisites to attend this Sales Management Course.
The Knowledge Academy's Sales Management Course is suitable for anyone who wants to learn about Sales Management.
Sales operations, sales strategy, and sales analysis are the three aspects of Sales Management.
This Sales Management Training will provide you with a comprehensive understanding of various basic to advanced concepts such as objectives of Sales Management, benefits of selling activities, elements of Sales Management, the importance of SMBO, functions of the sales organisation, and many more.
There are four elements of Sales Management such as planning, coordination, controlling, and motivating.
The price for Sales Management Training certification in Belgium starts from €1195
The Knowledge Academy is the Leading global training provider for Sales Management Training.
Please see our Sales Training courses available in Belgium
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Why choose us


Best price in the industry

You won't find better value in the marketplace. If you do find a lower price, we will beat it.


Many delivery methods

Flexible delivery methods are available depending on your learning style.


High quality resources

Resources are included for a comprehensive learning experience.

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"Really good course and well organised. Trainer was great with a sense of humour - his experience allowed a free flowing course, structured to help you gain as much information & relevant experience whilst helping prepare you for the exam"

Joshua Davies, Thames Water

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Sales Management Training in Belgium

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