Course information

Social Innovation Masterclass Outline

Module 1: Social Innovation: A New Concepts for a Sustainable Future

  • Introduction to Social Innovation
  • Overview of the Publication

Module 2: Perspectives and Consideration

  • Social Innovation to Drive Corporate Sustainability
  • Relationship Between Ethics and Innovation
  • Humanitarian Perspective on Social Innovation
  • Knowledge Creation and Transfer Effects on Decision Making
  • A Social Capital Approach Towards Social Innovation

Module 3: Business Concepts Related to Social Innovation

  • Interdependence of CRS and Social Innovation
  • Leading with Innovation: Transforming Corporate Social Responsibility
  • Inclusive Business Models as a Key Driver for Social Innovation
  • Social Entrepreneurs as Main Drivers of Social Innovation
  • Institutional Theory as a Framework for Practitioner of Social Entrepreneurships
  • Design Strategy for the Bottom of the Pyramid

Module 4: Instruments and Application

  • Importance of Marketing for Social Innovation
  • Accounting for Social Innovations
  • Social Innovation Education
  • Life Cycle of Social Innovation
  • Innovation Through Corporate Social Responsibility?

Module 5: Best Practices in Social Innovation

  • Education as Social Innovation
  • Entrepreneurship and Youth Unemployment
  • Responsible Investing as Social Innovation
  • Social Innovation by Giving a Voice
  • Technology for the Environment to Drive Social Innovation
  • Social Innovation for Decarbonization: The Atlas School Project
  • Social Innovation and the Power of Technology

Module 6: Looking Ahead on Social Innovation

  • Role of Business in Society
  • Sustainable Development: Social Innovation at the Interface of Business, Society and Ecology
  • Sustainability and Social Innovation

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Who should attend this Social Innovation Masterclass?

The Social Innovation Masterclass in Portland is tailored for individuals passionate about driving positive social change and innovation. This course is well-suited for a diverse range of participants who are committed to making a meaningful impact in society, including:

  • Social Entrepreneurs
  • Community Advocates
  • Corporate Social Responsibility (CSR) Professionals
  • Nonprofit Directors
  • Policy Advocates
  • Social Impact Consultants
  • Community Development Practitioners

Prerequisites of the Social Innovation Masterclass

There are no formal prerequisites for the Social Innovation Masterclass. A genuine interest in social impact and a willingness to collaborate and learn from diverse perspectives are valuable attributes.

Social Innovation Masterclass Overview

The Social Innovation Masterclass in Portland is a transformative learning experience that explores innovative approaches to address societal challenges through marketing strategies. Delegates will delve into cutting-edge concepts that blend business acumen with social impact, fostering a deep understanding of how marketing can be a force for positive change.

For Marketing professionals, mastering Social Innovation is paramount, offering a unique edge in crafting campaigns that resonate with socially conscious consumers. This course in Portland is designed for those keen on elevating their Marketing expertise to align with evolving consumer expectations and societal needs.

In this 1-day training in Portland by the Knowledge Academy, delegates will delve into practical insights, gaining a nuanced understanding of how Social Innovation integrates with courses in marketing. The course aims to equip professionals with the knowledge and skills to infuse purpose into their marketing strategies, fostering positive societal impact while achieving business objectives.

Course Objectives

  • To comprehend the interplay between Marketing Courses and Social Innovation
  • To identify opportunities for brands to contribute positively to societal challenges
  • To develop strategies that align marketing efforts with social impact goals
  • To understand the ethical considerations in implementing socially innovative campaigns
  • To leverage consumer insights to create authentic and impactful social narratives
  • To explore case studies illustrating successful integration of Social Innovation in marketing

Upon completion, delegates in Portland will not only enhance their marketing prowess but also be well-positioned to navigate the evolving landscape of socially conscious consumerism, driving positive change through their marketing endeavors.

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What’s Included in this Social Innovation Masterclass?

  • World-Class Training Sessions from Experienced Instructors
  • Social Innovation Certificate
  • Digital Delegate Pack

Why choose us

Our Portland venue

Includes..

Free Wi-Fi

To make sure you’re always connected we offer completely free and easy to access wi-fi.

Air conditioned

To keep you comfortable during your course we offer a fully air conditioned environment.

Full IT support

IT support is on hand to sort out any unforseen issues that may arise.

Video equipment

This location has full video conferencing equipment.

Portland has a population of around 620,000 inhabitants living in the largest city of Oregon. The city is the county seat of Multnomah County. Portland is located on the Pacific Northwest region within the Willamette valley. This city has also been known as the City Of Roses due to high popularity of rose gardens. Cultural differences have been created in Portland neighbourhoods, these are divided into 5 sections, North, Northwest, Northeast, Southwest and Southeast. In Portland over 80% of residents speak English as there first language, 8% speaking Spanish, 2% speaking Vietnamese and 1.5% speaking Russian. Portland has an unemployment rate of 4.4%, but employment rates are increasing with higher paying industries.The city is home to six public school districts and is the largest with around 85 operating public schools. The highest enrolled school is located in Grant park neighbourhood with 1,600 students is Grant High school. The high school offers students with high school diplomas which 92% received in 2008. Benson Polytechnic High School is located in the Eastside of Portland operating as a technical public high school. The school has around 1,200 pupils and covers grade 9-12.Downtown Portland is home to Portland State University, with the largest enrolment within the state of Oregon. The university operates as a four year curriculum offering undergraduate and postgraduate degrees. The university has been ranked within the top 15 undergraduate education within America. Courses can be taken in the following subjects, Economics, Environmental programs, international studies, system engineering, technology management, theatre arts and marketing.Pacific Northwest College of Art in Portland is a private art institute offering bachelor grants, art degrees and graduate degrees.  The college has round 500 students enrolled who locally take part in exhibitions, design and lectures. Pacific Northwest College of Art offers animated art, illustration, intermedia and painting programs. 

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Address

Portland, Oregon

T: +1 7204454674

Ways to take this course

Experience live, interactive learning from home with The Knowledge Academy's Online Instructor-led Marketing Training | Social Innovation Masterclass in Portland. Engage directly with expert instructors, mirroring the classroom schedule for a comprehensive learning journey. Enjoy the convenience of virtual learning without compromising on the quality of interaction.

Unlock your potential with The Knowledge Academy's Marketing Training | Social Innovation Masterclass in Portland, accessible anytime, anywhere on any device. Enjoy 90 days of online course access, extendable upon request, and benefit from the support of our expert trainers. Elevate your skills at your own pace with our Online Self-paced sessions.

Streamline large-scale training requirements with The Knowledge Academy's In-house/Onsite at your business premises. Experience expert-led classroom learning from the comfort of your workplace and engage professional development.

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Marketing Training | Social Innovation Masterclass in Portland FAQs

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The training fees for certification in Portland starts from $1295
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High quality resources

Resources are included for a comprehensive learning experience.

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"Really good course and well organised. Trainer was great with a sense of humour - his experience allowed a free flowing course, structured to help you gain as much information & relevant experience whilst helping prepare you for the exam"

Joshua Davies, Thames Water

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