Course information

Product Content for E-Commerce Training Course Outline

Module 1: E-commerce

  • Introduction
  • How Does E-commerce Work?
  • Types of E-commerce
  • Advantages and Disadvantages of E-commerce
  • E-commerce Applications
  • E-commerce Platforms and Vendors
  • Government Regulations for E-commerce

Module 2: Product Content

  • Introduction to Product Content
  • Product Description
  • Importance of Product Content for Business
  • How to Write the Best Product Description?

Module 3: B2C Business

  • Process Model and Its Variants
  • Pricing Challenge
  • Fulfilment Challenge
  • Payment Challenge
  • B2C Business and CRM

Module 4: B2B Business

  • What is B2B?
  • Business Rules
  • How can ICT Support B2B Business?
  • B2B Vs B2C
  • Strong B2B Relationship
  • Supply Chain Management

Module 5: Content Marketing

  • What is Content Marketing?
  • Importance of Content Marketing
  • How Content Marketing Works?
  • How to Get Started with Content Marketing?
  • SEO and Social Media

Module 6: E-commerce Optimisation

  • Improve Product Pages
  • Optimise Pricing
  • Use Personalisation
  • Optimise for Mobile
  • Use an Upsell
  • Create Urgency with Flash Sales
  • Overcome Other Specific Objections
  • Reduce Cart Abandonment
  • Build an Email List
  • Automate Your Email Marketing

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Who should attend this Product Content for E-Commerce Training Course?

The Product Content for E-Commerce Training Course is designed for professionals and individuals who are involved in creating, managing, and optimising product content for online retail and E-Commerce platforms. This course is beneficial for various professionals, including:

  • E-Commerce Managers
  • Content Managers
  • Product Managers
  • Copywriters
  • User Experience (UX) Designers
  • Catalogue Managers
  • Social Media Managers
  • SEO Specialists

Prerequisites of the Product Content for E-commerce Training Course

There are no formal prerequisites for attending this Product Content for E-Commerce Training Course.

Product Content for E-Commerce Training Course Overview

E-Commerce has revolutionised the way businesses operate, offering a convenient and expansive platform for selling goods and services online. As more consumers shift towards online shopping, understanding the intricacies of E-Commerce becomes vital.

Proficiency in E-Commerce is not only beneficial but essential for businesses aiming to expand their reach and tap into a global customer base. Mastery in this field can significantly enhance sales, customer engagement, and overall brand visibility. This specific course of all the Digital Marketing Courses is indispensable for Digital Marketers, Business Owners, Product Managers, and anyone involved in the online selling space.

Our intensive 1-day Product Content for E-Commerce Training provides comprehensive insights into the strategies and techniques required to develop product content that resonates with consumers. Delegates will learn about keyword optimisation, persuasive copywriting, product image selection, and video creation.

Course Objectives:

  • To equip delegates with skills to craft compelling product descriptions that drive sales
  • To elucidate strategies for optimising product imagery for enhanced user experience
  • To introduce best practices for managing and organising E-Commerce content efficiently
  • To highlight the importance of SEO in product content to improve discoverability
  • To demonstrate techniques for harnessing customer reviews and feedback within product listings

After completing this  Product Content for E-Commerce Training Course, delegates will be equipped with the tools and knowledge needed to excel in the competitive world of E-Commerce. They will possess the skills to create persuasive and engaging product content that drives sales and boosts brand recognition.

 

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What’s included in this Product Content for E-Commerce Training Course?

  • World-Class Training Sessions from Experienced Instructors
  • Product Content for E-Commerce Certificate
  • Digital Delegate Pack

Why choose us

Our Sacramento venue

Includes..

Free Wi-Fi

To make sure you’re always connected we offer completely free and easy to access wi-fi.

Air conditioned

To keep you comfortable during your course we offer a fully air conditioned environment.

Full IT support

IT support is on hand to sort out any unforseen issues that may arise.

Video equipment

This location has full video conferencing equipment.

Sacramento is situated near central valley at the joining of the Sacramento River and the American River, as well as it being the capital city of California it is also the sixth largest city within California and is home to around 485,199 people within 2014. Sacramento also has a metropolitan population of an estimated 2,414, 783 in 2010 therefore ranking it in third place as the largest metropolitan population within California. Sacramento is also the seat to the government of Sacramento County, and America’s most diverse city as of Harvard University civil rights project in 2002. There are a number of different types of schools, which are public, private or independent, the independent schools within Sacramento include the Waldorf School and the Sacramento Country Day School which was run by the California Association of Independent Schools as opposed to being one of the Roman Catholic Independent schools. The Public schools include Natomas Unified School District, Twin Rivers Unified School District, Sacramento City Unified School District and Elk Grove Unified School District. Some of the Universities within the city include Sacramento State (California State University, Sacramento) and University of California. Sacramento State University plays a big part in the education of students, as of 2004 they enrolled roughly 22,555 undergraduates within the eight colleges it operates. There is also a few universities with campuses in Sacramento which include the McGeroge School of law – University of Pacific, National University, Western Seminary and the University of San Francisco. All of the Universities offer students different types of courses and degrees some of which include graduate, undergraduate, bachelors, masters and doctoral degrees. Subjects can also differ depending on the institution with regards to public health sciences, administration, project management, business, sciences, law, counselling, education, mathematics, engineering, arts, sports and many more. Sacramento also consists of different schools which practise religion, these being an Islamic school the Masjid Annur, Christian schools such as the Sacramento Adventist Academy and the Capital Christian School as well as a Jewish school which is the Shalom School.

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Address

Sacremento, California

T: +1 7204454674

Ways to take this course

Experience live, interactive learning from home with The Knowledge Academy's Online Instructor-led Product Content For E-Commerce Training | Digital Marketing Courses in Sacramento. Engage directly with expert instructors, mirroring the classroom schedule for a comprehensive learning journey. Enjoy the convenience of virtual learning without compromising on the quality of interaction.

Unlock your potential with The Knowledge Academy's Product Content For E-Commerce Training | Digital Marketing Courses in Sacramento, accessible anytime, anywhere on any device. Enjoy 90 days of online course access, extendable upon request, and benefit from the support of our expert trainers. Elevate your skills at your own pace with our Online Self-paced sessions.

Streamline large-scale training requirements with The Knowledge Academy's In-house/Onsite at your business premises. Experience expert-led classroom learning from the comfort of your workplace and engage professional development.

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Tailored learning experience

Leverage benefits offered from a certification that fits your unique business or project needs

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Maximise your training budget

Cut unnecessary costs and focus your entire budget on what really matters, the training.

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Team building opportunity

Our offers a unique chance for your team to bond and engage in discussions, enriching the learning experience beyond traditional classroom settings

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Monitor employees progress

The course know-how will help you track and evaluate your employees' progression and performance with relative ease

What our customers are saying

Product Content For E-Commerce Training | Digital Marketing Courses in Sacramento FAQs

Product content in E-Commerce refers to information aimed at attracting potential buyers and increasing conversions online through tutorials, blog posts, social media, and product descriptions.
There are no formal prerequisites for attending this Product Content for E-Commerce Online Course.
This Product Content for E-Commerce Online Course is appropriate for anyone who wants to improve their knowledge and skills in E-commerce and product content. With The Knowledge Academy Product Content for E-Commerce Courses, you can gain a competitive advantage in the job market.
Content marketing is a marketing technique that uses relevant videos, articles, podcasts, and other media to engage, attract, and retain an audience.
E-Commerce can be optimised by improving product pages, optimising prices, using an upsell, creating urgency with flash sales, reducing card abandonment, and automating email marketing.
E-Commerce is advantageous in terms of faster buying processes, cost reduction, affordable advertising and marketing, faster response to buyer demands, and enables easy export.
In this Product Content for E-Commerce Online Course, you will learn about E-Commerce , product content, B2B and B2C business, content marketing, ecommerce optimisation, product description, ecommerce vendors, and other essential topics related to ecommerce products. With our Product Content for E-Commerce Courses, you can gain a competitive advantage in the job market.
The training fees for Product Content for E-Commerce Training certification in Sacramento starts from $1295
The Knowledge Academy is the Leading global training provider for Product Content for E-Commerce Training.
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Best price in the industry

You won't find better value in the marketplace. If you do find a lower price, we will beat it.

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Many delivery methods

Flexible delivery methods are available depending on your learning style.

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High quality resources

Resources are included for a comprehensive learning experience.

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"Really good course and well organised. Trainer was great with a sense of humour - his experience allowed a free flowing course, structured to help you gain as much information & relevant experience whilst helping prepare you for the exam"

Joshua Davies, Thames Water

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