Course information

Adobe Analytics Training Course Outline

Module 1: Introduction to Adobe Analytics

  • What is Adobe Analytics?
  • Basics of Analytics
  • Customizing UI

Module 2: Analysis Workspace

  • Basis of Analysis Workspace
  • Navigate Workspace Projects
  • Working with Panels
  • Building Freeform Tables
  • Applying Segments
  • Metrics
  • Dimensions
  • Calendar and Date Ranges
  • Curation and Sharing in Analysis Workspace
  • Cohort Analysis

Module 3: Administration

  • Managing Report Suites
  • Data Governance and GDPR
  • Traffic Management
  • Logs

Module 4: Implementation

  • Basics of Implementation
  • Using JavaScript
  • Validating and Troubleshooting
  • SPA Pages

Module 5: Components

  • Segmentation
  • Calculated Metrics
  • Classification
  • Virtual Report Suites
  • Activity Map

Module 6: Exporting

  • From UI
  • Data Warehouse
  • Data Feeds
  • Report Builder

Module 7: Integrations

  • Audience Manager
  • Ad Cloud
  • Ad Hoc Analysis
  • Power BI
  • Magento

Module 8: Data Science

  • Using Adobe Analytics ML and AI
  • Anomaly Detection in Analysis Workspace
  • Contribution Analysis in Analysis Workspace

Module 9: Vertical-Specific

  • Retail Variables and Events
  • Add Launch Rule for Purchase Event

Module 10: Media and Mobile App Analytics

  • Measuring Voice or Audio
  • Mobile App Analytics Implementation
  • Measuring Mobile Analytics

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Who should attend this Adobe Analytics Masterclass?

This Adobe Analytics Training in Houston is designed for individuals seeking to enhance their skills in gathering insights from data to optimize digital strategies. The following individuals can greatly benefit from attending this training:

  • Digital Marketing Managers
  • Web Analysts
  • Data Scientists
  • Content Managers
  • Conversion Rate Optimization (CRO) Specialists
  • Marketing Managers
  • Business Analysts
  • Digital Analysts

Prerequisites of the Adobe Analytics Training

There are no formal prerequisites for this Adobe Analytics Training. However, familiarity with Web Analytics concepts and technologies can be beneficial for the delegates.

Adobe Analytics Training Course Overview

Adobe Analytics plays a crucial role in understanding consumer behavior and web traffic patterns. Its ability to provide deep insights into online user interactions makes it an essential tool for businesses looking to optimize their digital presence. In an age where data is king, Adobe Analytics offers the key to unlocking vast amounts of web data, transforming it into actionable insights. 

Proficiency in Adobe Analytics is essential for data analysts, digital marketers, and business intelligence professionals. These experts rely on Adobe Analytics to decipher complex data sets and inform strategic decisions. Mastery of this tool is key for those aiming to excel in roles were understanding and leveraging digital data is paramount.

The Knowledge Academy's 1-day Adobe Analytics Training provides a comprehensive understanding of this powerful analytics tool. This course equips delegates with the skills to collect, analyze, and interpret web data effectively. Through expert instruction and hands-on practice, delegates will learn to leverage Adobe Analytics for robust, data-driven decision-making.

Course Objectives

  • To gain a comprehensive understanding of Adobe Analytics’ features and applications
  • To enhance skills in data collection, analysis, and reporting
  • To learn advanced techniques for segmenting and interpreting data
  • To develop strategies for leveraging analytics in digital marketing campaigns
  • To instill best practices for data-driven decision-making and insights
  • To prepare delegates for leadership roles in data analytics and digital strategy

Upon completing this Adobe Course in Houston, delegates will have a profound understanding of data analysis and its application in the digital landscape. This expertise will enable them to make strategic, data-driven decisions, positioning them as key leaders in their fields, equipped to drive innovation and success in a data-centric world.

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What’s included in this Adobe Analytics Training?

  • World-Class Training Sessions from Experienced Instructors
  • Adobe Analytics Certificate
  • Digital Delegate Pack

Why choose us

Our Houston venue

Includes..

Free Wi-Fi

To make sure you’re always connected we offer completely free and easy to access wi-fi.

Air conditioned

To keep you comfortable during your course we offer a fully air conditioned environment.

Full IT support

IT support is on hand to sort out any unforseen issues that may arise.

Video equipment

This location has full video conferencing equipment.

Houston is the largest and most populated city in Texas and the American South. It is the fourth crowed city in the United States of America. It has a population of approximately over 2 million citizens. Houston is home to the Houston Independent School District (HISD) which consists of 17 school districts and 112 campuses, making it the seventh largest school district in the United States. Houston offers magnet or vanguard schools specialising in the sciences, visual and performing arts, and health professions. Houston also has charter schools and some public school districts also have their own charter schools. The city also has over 300 private schools which are accredited by Texas Private School Accreditation Commission. Houston also has Houston Area Independent Schools which offer different religious and secular viewpoints. The Archdiocese of Galveston-Houston operate the Houston Catholic schools.Huston is also home to 3 community colleges which use either the Houston Community College System or the Lone Star College System in the North-Western through North-Eastern part of Houston. Both of these are part of the 10 largest institutions of higher learning in the United States. The South-Eastern part of Houston is assisted by San Jacinto College with the Lee College serving the North-Eastern part of the city. The city also offers several private institutions of higher learning including many colleges and universities including The University of St. Thomas which is a liberal arts college as well as the Rice University which is a Catholic University with over 6,000 students enrolled. Houston provides students our separate and distinct state universities. The University of Houston is a Tier One research university and is nationally recognised. The university was established in 1927 and is the third largest university in Texas with over 40,000 students following the University of Houston System. The city also provides two stand-alone universities: The University of Houston–Clear Lake (UHCL) which was established in 1971 and teaches over 8,000 students and University of Houston–Downtown which was founded in 1974 and has nearly 14,000 students attending. Houston is also home to Texas Southern University (TSU) which is a historically black university (HBCU); it was founded in 1927 as Houston Coloured Junior College. It now teaches nearly 10,000 students.

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Address

Post Oak Central, 

1980 Post Oak Blvd

15th Floor 

Houston

Texas

United States

T: +1 7204454674

Ways to take this course

Experience live, interactive learning from home with The Knowledge Academy's Online Instructor-led Adobe Analytics Training in Houston. Engage directly with expert instructors, mirroring the classroom schedule for a comprehensive learning journey. Enjoy the convenience of virtual learning without compromising on the quality of interaction.

Unlock your potential with The Knowledge Academy's Adobe Analytics Training in Houston, accessible anytime, anywhere on any device. Enjoy 90 days of online course access, extendable upon request, and benefit from the support of our expert trainers. Elevate your skills at your own pace with our Online Self-paced sessions.

Streamline large-scale training requirements with The Knowledge Academy's In-house/Onsite at your business premises. Experience expert-led classroom learning from the comfort of your workplace and engage professional development.

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Tailored learning experience

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Team building opportunity

Our offers a unique chance for your team to bond and engage in discussions, enriching the learning experience beyond traditional classroom settings

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The course know-how will help you track and evaluate your employees' progression and performance with relative ease

What our customers are saying

Adobe Analytics Training in Houston FAQs

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The training fees for certification in Houston starts from $1595
The Knowledge Academy is the Leading global training provider for .
Please see our courses available in Houston
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Best price in the industry

You won't find better value in the marketplace. If you do find a lower price, we will beat it.

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Many delivery methods

Flexible delivery methods are available depending on your learning style.

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High quality resources

Resources are included for a comprehensive learning experience.

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"Really good course and well organised. Trainer was great with a sense of humour - his experience allowed a free flowing course, structured to help you gain as much information & relevant experience whilst helping prepare you for the exam"

Joshua Davies, Thames Water

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