Adobe Target Training Course Outline

Module 1: Administration

  • Safety and Thought Leadership
  • Set up Account Preferences
  • Understand Enterprise User Permissions
  • Configure Enterprise User Permissions
  • Set up Workspaces
  • Introduction to Administration Setup
  • Set up Properties

Module 2: Implementation

  • Introduction to Target Implementation
  • Integrate Target with Launch
  • Implement in Websites and Launch
  • Benefits of using Locations
  • Introduction to Target Requests

Module 3: Introduction to Target Parameters

  • Understand How at.js 2.0 Works
  • Implement at.js 2.0 in a Single Page Application (SPA)
  • Design a Target Implementation
  • Steps to Design a Target Implementation
  • Use Opt-In to Control Experience Cloud Solutions Based on User Consent
  • Understand Adobe Target Hybrid Deployment
  • On-Device Decisioning Overview

Module 4: Integrations

  • Integrate Target with Analytics
  • Integrate Target with Real-Time CDP

Module 5: Understand Activities

  • Understand the Types of Activities
  • Use the Artificial Intelligence and Automation Capabilities to Meet the Challenges of Personalisation
  • Create A/B Tests
  • Create Experience Targeting Activities
  • Create Multivariate Tests
  • Use Activity Targeting
  • Use Activity Settings
  • Use Metrics in Activities

Module 6: Troubleshooting

  • Troubleshoot with the Experience Cloud Debugger
  • Target Traces
  • Mbox Errors
  • Activity Errors
  • Troubleshoot A4T Integration Errors
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Who Should Attend the Adobe Target Training?

The Adobe Target Course is a specialised course designed for professionals seeking to enhance their skills in utilising the Adobe Target platform for personalised and data-driven marketing campaigns. This course will benefit the following professionals:

  • Digital Marketers
  • Marketing Managers
  • E-commerce Managers
  • Web Analysts
  • Data Analysts
  • User Experience (UX) Designers
  • Conversion Rate Optimisation Specialists

Prerequisites of the Adobe Target Training

There are no formal prerequisites to attend the Adobe Target Course. However, having basic knowledge of digital marketing, HTML and JavaScript, and Adobe Marketing Cloud would be beneficial.

Adobe Target Training Course Overview

Adobe Target is a personalisation platform and web-based testing tool used by organisations to improve customer relationships and boost conversion rates. This training aims to provide learners with the skills to use Adobe Target to maximise website and app experiences, build up A/B and multivariate testing, and develop customised experiences based on user segments.

This training will help organisations improve conversion rates, increase customer engagement and loyalty, and improve overall business performance. This training equips individuals with valuable skills and knowledge that can help them advance in their careers and add value to their employers.

In this 1-day Adobe Target training course by The Knowledge Academy, delegates will learn how to leverage the power of Adobe Target to optimise website and app experiences, drive customer engagement, and increase conversion rates. They will learn how to set up and run A/B and multivariate tests, create personalised experiences based on user segments, and use analytics and reporting to measure and optimise the success of their campaigns. 

Course Objectives

  • To understand of Adobe Target and its key features and functionality
  • To use Adobe Target to optimise website and app experiences and increase conversion rates
  • To set up and run A/B and multivariate tests in Adobe Target
  • To create personalised experiences based on user segments
  • To implement Adobe Target and troubleshooting common issues
  • To drive effective optimisation and personalisation strategies that improve business performance

After attending this training course delegates will be able to set up and run A/B and multivariate tests in Adobe Target, and analyse and report on their results. They will also be able to use analytics and reporting to measure the success of their campaigns and make data-driven decisions.

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What’s included in this Adobe Target Training Course?

  • World-Class Training Sessions from Experienced Instructors
  • Adobe Target Certificate
  • Digital Delegate Pack
Hands-On Labs: Included as part of our online instructor-led delivery, these labs provide real-world exercises in a simulated environment guided by expert instructors to enhance your practical skills.
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Train Your Workforce

Looking for Adobe Target Training in-house or onsite training New Delhi. We specialise in corporate group training and bulk bookings for organisations of all sizes. Our trainers deliver tailored sessions at your premises, online, or hybrid, with best price guarantee, group discounts and flexible scheduling.

Approved supplier to 53,550 organisations

The Knowledge Academy is an approved training supplier to 53,550 organisations across the UK, Europe, North America and Australia, so most buyers can book through their existing purchasing process with no new supplier setup.

Our New Delhi venue

Includes..

Free Wi-Fi

To make sure you’re always connected we offer completely free and easy to access wi-fi.

Air conditioned

To keep you comfortable during your course we offer a fully air conditioned environment.

Full IT support

IT support is on hand to sort out any unforseen issues that may arise.

Video equipment

This location has full video conferencing equipment.

New Delhi is one of the districts within Delhi, as well as it being the capital city of India, it is also the home to the Government of the National Capital Territory of Delhi and some of the branches of the Government of India, these being the judiciary, executive and legislative branches and is also home to around 249,998 people. The capital of India - New Delhi was initiated within 1931 by Viceroy Lord Irwin however formed during 1911 by George V, who was the King of the United Kingdom as well as the Emperor of India and his British architects Sir Herbert Baker and Sir Edwin Lutyens formed the foundation stone and announced the capital city of India would be changed. The primary schools and secondary schools within New Delhi are either run privately or by the government and as of 2004 to 2005 there was around 1.5 million students going through the educational system within 2416 primary schools, 822,00 students in 715 middle schools and 669,000 students in 1576 secondary schools and around 500,000 students within 165 universities and colleges. All universities are either state, deemed or central universities, The top universities within New Delhi are the Jamia Millia Islamia, the University of Delhi, Indian Statistical Institute, National Law University, Jawaharlal Nehru University, Guru Gobind Singh Indraprastha University, Ambedkar University Delhi, Jamia Hamdard, Delhi Technological University – which is the first Engineering college within Delhi and one of the oldest in India, the Indira Gandhi National Open University is the largest national university in the world with over 4 million students, New Delhi is also home to the Indian Agricultural Research Institute, Pusa, New Delhi, Premier institute for agricultural research and education in India. The university courses and programs can offer different types of degrees such an undergraduate and post graduate courses, Bachelor courses and Scholarships, New Delhi prides itself on its premier institutions as the teaching and researching they do means that within 2011 the census recorded the literacy rate for females as 80.9% and for males it was slightly higher at 91.0% with an overall literacy rate of 86.3%. Subjects within the different universities can include, social sciences, engineering, humanities, technology, sports, law, social work, arts, management, education, computer information technology, foreign languages, mathematical science, dentistry and medical. 

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Ways to take Adobe Target Training in New Delhi

Live Online

The same live course from home, with a live instructor and other delegates. Mirrors the classroom schedule.

Best for: starting soon, without travel.

1 day · next Fri 18 Dec 2026

See live online dates

Online Self-Paced

Study 24/7 on your own schedule through our learning platform, with progress tracking.

Best for: fitting study around work.

90 days of access

See self-paced options

Onsite

We bring the course to your team, at your premises, online or hybrid, on dates that suit you.

Best for: groups and bulk bookings.

Tailored to your team

Get a team quote

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Package deals for Adobe Target Training in New Delhi

Our training experts have compiled a range of course packages on a variety of categories in Adobe Target Training, to boost your career. The packages consist of the best possible qualifications with Adobe Target Training, and allows you to purchase multiple courses at a discounted rate.

Adobe Training | Adobe Target Training in New Delhi FAQs

What is Adobe Target?

Adobe Target is a powerful web-based testing and personalisation platform that enables businesses to create personalised digital experiences for their customers.

Are there any prerequisites to attend this Adobe Target Course?

There are no formal prerequisites for attending this course. However, having basic knowledge of digital marketing, HTML and JavaScript, and Adobe Marketing Cloud would be beneficial.

Who should attend these Adobe Target Courses?

These courses are ideal for digital marketers, personalisation specialists, e-commerce managers, and data analysts who want to enhance their skills in creating targeted and personalised customer experiences.

What is the duration of this Adobe Target Course?

The duration of this course spans across 1 day.

What will I learn in this course on Adobe Target?

In this course, you will learn to communicate the value and impact of Adobe Target to stakeholders within their organisation.

What are the benefits of taking this Adobe Target course?

The training enhances your skills in personalisation and optimisation, improving your ability to drive targeted marketing campaigns.

What does Adobe Target Certification aim to achieve?

The certification aims to validate your expertise in using Adobe Target for creating and managing personalised customer experiences.

What kind of jobs can I expect based on these Adobe Target Certification Courses?

You can pursue roles such as Digital Marketing Specialist, Marketing Analyst, or Personalisation Strategist.

What is the difficulty level of these Adobe Target Courses?

The courses cater to various levels, from beginners to advanced users, ensuring broad accessibility.

What is included in this Adobe Target Course?

This course comes with valuable training sessions led by experienced instructors, a digital delegate pack, and a certificate upon completion.

Which individuals or roles require Adobe Target Certification?

Marketing professionals, digital strategists, and e-commerce managers benefit from this certification.

Do you offer 24/7 support for this Adobe Target Course?

Yes, we provide 24/7 support for the courses. Our customer service will be available to assist you before and after the course, with any queries, technical issues, or additional support you may require. We are committed to ensuring your learning experience is seamless and that you have access to assistance whenever you need it.

Do you provide a self-paced Adobe Target Certification Course?

Yes. The Knowledge Academy offers flexible learning options for this course which helps delegates learn according to their convenience. These learning modes include the online instructor-led training, classroom training, on-site training, and self-paced training.

What is the significance of holding Adobe Target Certification?

Holding this certification demonstrates your proficiency in Adobe Target, making you a valuable asset to employers.

Do you provide corporate training for this Adobe Target Certification Course?

Yes, we provide corporate training for our courses. We offer courses tailored to your organisational needs for a smooth learning journey.

Who should I contact if I am unable to access these Adobe Target Certification Courses?

If you're unable to access your courses in New Delhi, please reach out to our support team for assistance. They can be contacted via our phone or e-mail. They will help you resolve any issues and ensure you can access your course without any problems.

Why should I take the Adobe Target Course?

The course equips you with advanced skills for optimising digital marketing efforts and improving customer engagement.

What to do after this Adobe Target Training?

Apply your new skills in your role, pursue additional certifications, or advance to higher positions in digital marketing.

Is it necessary to have a background in other Adobe Courses to take this Adobe Target Certification Course?

No, a background in other Adobe courses is not required.

What is the cost/training fees for Adobe Target Training in New Delhi?

The training fees for Adobe Target Training in New Delhi starts from INR161095

Which is the best training institute/provider of Adobe Target Training in New Delhi?

The Knowledge Academy is one of the Leading global training provider for Adobe Target Training.

What are the best Adobe Courses courses in New Delhi?

Please see our Adobe Courses courses available in New Delhi

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