Who should attend this SEO Training Course?
The course is intended for anybody who wishes to gain a basic understanding of SEO. This includes marketing staff, managers, executives and CEOs.
Prerequisites
There are no formal prerequisites needed to enrol on this Introduction to SEO training course. However, having prior knowledge of HTML would be highly advantageous.
Introduction to SEO Course Overview
SEO (Search Engine Optimisation) is used to increase the number of genuine visitors and quality website traffic, and it helps to improve ranking on search engine result pages. It is an effective marketing technique that helps businesses to bring in more customers through organic search, improve brand awareness, and get results under budget. Organisations and individuals use SEO as it is the most cost-effective and capable means to receive more website visibility, get more visitors or prospects, and increase revenue. Studying SEO Masterclass will help learners to understand the SEO strategies and improve the website’s success. Having SEO knowledge and skills will surely help individuals to undertake a variety of tremendous job opportunities and boost their careers.
This 1-day SEO Masterclass Training course covers all the important topics that will help delegates to become familiar with search engine optimisation. During this course, delegates will learn about how to find the best keywords for a better website ranking. They will also learn about various topics such as web crawler, copywriting techniques, anatomy of optimised copy, types of keywords, long-tail keyword demand, etc. Our highly professional trainer with years of experience teaching such courses will conduct this training course and help delegates get a comprehensive understanding of implementing effective SEO strategies.
The training will also cover the following essential topics:
- Customising an SEO plan
- Mapping products and services
- SEO for raw traffic
- Adaptive search
- Types of keywords
- Collecting keywords
- Avoiding keyword cramming
- Avoiding contrivance
At the end of this training, delegates will become well-versed in measuring, analysing, improving, and optimising website traffic to get better results. They will also be able to effectively find the right keywords for onsite, offsite, mobile, and social media networks SEO.
If delegates want to improve their knowledge and skills in digital marketing, then they can choose our popular courses like Social Media Masterclass, Google AdWords Masterclass, Google Search Console, and more from our Digital Marketing Courses section.