Google Ads Certification in Gurgaon

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Google Ads Certification

Gurgaon

Validate your digital advertising expertise with Google Ads Certification
Enhances ad campaign proficiency
Expand industry specific career opportunities Gurgaon

Dates & Prices Dates & Prices

Course information

Google Ads Certification Course Outline

Module 1: Introduction to Google Ads

What are Google Ads?
Method to Advertise on Google
How Does Google Ads Work?
Types of Google Ads
How to Use Google Keyword Planner for Ads?
Google Ads Terms to Know

Module 2: Google Ads Basics

API Structure
Entity Relationships
Versioning
Changing and Inspecting Objects
Retrieving Objects
Resource Metadata
Call Structure
Mutates

Module 3: Account Management

Creating an Account
Linking to Manager Accounts
List Accessible Accounts
Get Account Hierarchy
Managing User Access
Change Status and Event Service

Module 4: Ad Management

Introduction to Ad Management
Ad Types
Create and Mutate Ads
Responsive Search and Customization
Upgraded URLs
Dynamic Search Ads
Responsive Display and Search Ads

Module 5: Create Campaigns

Add Campaigns
Display Expansion on Search Campaigns
Campaign Groups
Create Ad Groups

Module 6: Bidding

Strategy Types and Status
Portfolio and Standard Bidding
Cross-Account Bidding Strategies
Set Bids Manually
Manage Bid Modifiers

Module 7: Conversion Management

Create Conversion Actions
Conversion Action Types
Upload Click and Call Conversions
Enhanced Conversions
Custom Conversion variables
Conversion Value Rules
Conversion Goals

Who should attend this Google Ads Certification Course?

The Google Ads Training Course in Gurgaon is designed for professionals who want to gain expertise in creating, managing, and optimizing advertising campaigns using Google Ads. A variety of professionals can benefit from this course, such as:

Digital Marketers
E-commerce Professionals
Public Relations Specialists
Social Media Managers
Content Creators
Advertising Professionals
Marketing Coordinators

Prerequisites of the Google Ads Certification Course

There are no formal prerequisites for this Google Ads Certification.

Google Ads Certification Course Overview

Google Ads is a platform for paid advertising that operates under the Pay-Per-Click (PPC) marketing model. It is an effective method of attracting qualified traffic, or good-fit customers, to the company looking for goods and services similar to what they provide. It enables you to develop and distribute well-timed advertisements to your target market via desktop and mobile.

This course under the Digital Marketing Courses in Gurgaon aims to provide delegates with the core concepts of using the Google Ads platform to promote their products as per public demand. Delegates will learn about account management for creating accounts and managing account hierarchies programmatically. Obtaining the required skills for advertising the business enables individuals with job and growth opportunities in various fields.

The Knowledge Academy’s 1-day comprehensive course in Gurgaon on Google Ads will provide delegates with the working knowledge of Google Ads to establish and manage paid search campaigns. This course in Gurgaon will be delivered by our highly professional and skilled trainers with years of teaching experience on Digital Marketing Courses and will equip delegates with the best practices to advertise the product.

Course Objectives:

To send a pre-populated customer ID to the Google Ads API to create an account
To handle background authentication tasks and establish a new campaign
To target a specific keyword on Google and make a bid on the keyword
To generate and share well-timed ads among the target audience
To promote the business and rank organically for a search term
To supply a request that retrieves a single resource instance

At the end of this course in Gurgaon, the delegates will be able to create strategic and successful paid search campaigns for business benefits. They will also be able to gain more clicks, impressions, and conversions by spending a minimum cost on the product advertisement.

What’s included in this Google Ads Certification Course?

World-Class Training Sessions from Experienced Instructors
Google Ads Certificate
Digital Delegate Pack

Why choose us

Our Gurgaon venue

Includes..

Free Wi-Fi

To make sure you’re always connected we offer completely free and easy to access wi-fi.

Air conditioned

To keep you comfortable during your course we offer a fully air conditioned environment.

Full IT support

IT support is on hand to sort out any unforseen issues that may arise.

Video equipment

This location has full video conferencing equipment.

Gurgaon is situated within Haryana in the National Capital Region. As the city is otherwise known by its historical name Guru Gram which means Village of the Guru, it is now home to more than 240 Fortune 500 companies. There is currently around 876,820 people living within Gurgaon, with the English language becoming more and more important within India, most of the schools within Gurgaon are now teaching instruction through Hindu and English. Schools with Gurgaon will be either public or private. Most of the schools are run by the Haryana Board of School Education, Central Board of Secondary Education and the Indian Certificate Secondary Education. English medium schools include the Delhi Public School, Morning Bell School and the Dronacharya Public School. Universities and colleges within Gurgaon include the Ansal Institute of Technology, National Brain Research Centre, KR Mangalam University, ITM University and the Amity University all of which are located within Gurgaon or are commutable to. Not all of the institutions are main campuses but branch or satellite campuses. Depending on the university or college which is chosen there is a range of different degrees such as GCE, A levels, O levels, undergraduate courses and graduate courses, within a number of different subject such as neuroscience, nursing, dental science, engineering, Business, law, technology, languages and many more.

Address

Asiawebmedia Management
H-13, First Floor
South EXPart 1
New Delhi
110049

T: +91 8037244591

Ways to take this course

Experience live, interactive learning from home with The Knowledge Academy's Online Instructor-led Google Ads Certification in Gurgaon. Engage directly with expert instructors, mirroring the classroom schedule for a comprehensive learning journey. Enjoy the convenience of virtual learning without compromising on the quality of interaction.

Learn more in our FAQs

Unlock your potential with The Knowledge Academy's Google Ads Certification in Gurgaon, accessible anytime, anywhere on any device. Enjoy 90 days of online course access, extendable upon request, and benefit from the support of our expert trainers. Elevate your skills at your own pace with our Online Self-paced sessions.

Learn more in our FAQs

Experience the most sought-after learning style with The Knowledge Academy's Google Ads Certification in Gurgaon. Available in 490+ locations across 190+ countries, our hand-picked Classroom venues offer an invaluable human touch. Immerse yourself in a comprehensive, interactive experience with our expert-led Google Ads Certification in Gurgaon sessions.

Highly experienced trainers

Boost your skills with our expert trainers, boasting 10+ years of real-world experience, ensuring an engaging and informative training experience

State of the art training venues

We only use the highest standard of learning facilities to make sure your experience is as comfortable and distraction-free as possible

Small class sizes

Our Classroom courses with limited class sizes foster discussions and provide a personalised, interactive learning environment

Great value for money

Achieve certification without breaking the bank. Find a lower price elsewhere? We'll match it to guarantee you the best value

Learn more in our FAQs

Streamline large-scale training requirements with The Knowledge Academy's In-house/Onsite at your business premises. Experience expert-led classroom learning from the comfort of your workplace and engage professional development.

Tailored learning experience

Leverage benefits offered from a certification that fits your unique business or project needs

Maximise your training budget

Cut unnecessary costs and focus your entire budget on what really matters, the training.

Team building opportunity

Our offers a unique chance for your team to bond and engage in discussions, enriching the learning experience beyond traditional classroom settings

Monitor employees progress

The course know-how will help you track and evaluate your employees' progression and performance with relative ease

Learn more in our FAQs

What our customers are saying

Google Ads Certification in Gurgaon FAQs

What is Google Ads?

Google Ads is a platform for paid advertising that operates under the Pay-Per-Click (PPC) marketing model in which an advertiser pays per click or impression (CPM) on an ad.

What are the types of Google Ads campaigns?

Search ad campaigns, display ad campaigns, video ad campaigns, app ad campaigns, and shopping ad campaigns are the different campaign types to display ads on the Google result pages.

How does Google Ads bidding work?

Google Ads uses a bidding system where advertisers compete for ad placement. The bid, along with other factors like Quality Score, determines ad rank and placement.

What are the areas to focus on while bidding?

While bidding on essential elements, you should focus on clicks for search and display ads, impressions, conversions, and views for video ads only.

How can I set a budget for my Google Ads campaign?

You can set a daily or campaign-level budget in Google Ads, specifying the maximum amount you're willing to spend. The platform will try to stay within your budget while maximising exposure.

What is the difference between Google Ads and Google AdSense?

Google Ads is for advertisers who want to promote their products/services, while Google AdSense is for website owners who want to display ads on their sites and earn money when users interact with those ads.

Can I target specific locations with Google Ads?

Yes, you can target specific locations, from countries down to specific zip codes, ensuring your ads reach your intended audience.

Can I run Google Ads without a website?

While having a website is generally recommended, you can use Google Ads to drive calls to your business or promote a specific product without a website.

Can I target specific demographics with Google Ads?

Yes, you can target demographics such as age, gender, and household income to tailor your ads to specific audience segments.

What will I learn in this Google Ads Certification Course?

The delegates in this Google Ads Certification Training Course learn the fundamentals of Google Ads, including account management, ads administration, bidding strategies, and enhanced conversions. The course also covers upgraded URLs, responsive search, and cross-account bidding.

What is the cost/training fees for Google Ads Certification certification in Gurgaon?

The training fees for Google Ads Certification certification in Gurgaon starts from INR24995

Which is the best training institute/provider of Google Ads Certification in Gurgaon?

The Knowledge Academy is the Leading global training provider for Google Ads Certification.

What are the best Digital Marketing Courses courses in Gurgaon?

Please see our Digital Marketing Courses courses available in Gurgaon

Why choose us

Best price in the industry

You won't find better value in the marketplace. If you do find a lower price, we will beat it.

Many delivery methods

Flexible delivery methods are available depending on your learning style.

High quality resources

Resources are included for a comprehensive learning experience.

"Really good course and well organised. Trainer was great with a sense of humour - his experience allowed a free flowing course, structured to help you gain as much information & relevant experience whilst helping prepare you for the exam"

Joshua Davies, Thames Water