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Landing Page Optimisation Training Overview
Landing Page Optimisation Training Course Outline
Module 1: Introduction to Landing Page Optimisation?
- What is Landing Page?
- What is an Ideal Landing Page Optimisation Process?
- How to Get Started with Landing Page Optimisation?
- Landing Page Optimisation Tools
Module 2: Landing Page Optimisation Practices
- Focus on Your CTAs
- Leverage Testimonials
- Perform an SEO (Search Engine Optimisation) Audit
- Improve the ‘Above the Fold’ Part of Your Webpage
- Invoke FOMO
- Set Up Customer Support
Module 3: SEO Optimisation
- What is Search Engine Optimisation?
- SEO Landing Pages
- How to Create an SEO Landing Page?
Module 4: Overview of A/B Testing
- What is A/B Testing and How Does it Work?
- How to Decide What to Test?
- A/B Testing Ideas
- How do You Perform an A/B Test in Leadpages?
Module 5: Drive Traffic to Page
- Free Traffic Vs Quality Traffic
- Free Ways to Increase Website Traffic from Google
- How to Drive Traffic to Your Landing Page?
- Different Ways to Drive Traffic to a Landing Page
Who should attend this Landing Page Optimisation Training Course?
This Landing Page Optimisation Course is suitable for a wide range of individuals looking to enhance their web development and content creation skills. This course can benefit a wide range of professionals, including:
- Digital Marketers
- E-commerce Managers
- Web Designers and Developers
- Entrepreneurs and Business Owners
- Online Advertising Specialists
- Marketing Managers
- Conversion Rate Optimisation (CRO) Specialists
Prerequisites of the Landing Page Optimisation Training Course
There are no formal prerequisites for this Landing Page Optimisation Course.
Landing Page Optimisation Training Course Overview
The landing page is a web page that a visitor can arrive at or ‘land’ on. It is designed with a single focussed objective in mind to limit the options available for visitors. In simple words, the landing page is a standalone web page designed to get visitors to take one of the following specific actions:
- Register
- Submit data
- Make a purchase
- Subscribe to newsletter or blog
- Click through to another page
The Knowledge Academy’s Landing Page Optimisation Training is designed to equip delegates with the knowledge of how to optimise the landing page. Delegates will learn about elements of landing page and landing page optimisation tools. The course will provide knowledge of the best practices to be considered while creating a landing page as a well designed and optimised landing page can increase rates significantly.
During this 1-day course, delegates will gain a comprehensive knowledge of SEO optimisation and A/B testing. Learning how to drive traffic to the landing page is an essential topic to be covered in this course. Delegates will get an understanding of common mistakes that must be avoided to increase the conversion rates. After attending this course, delegates will be able to design a high converting landing page.
What’s included in this Landing Page Optimisation Training Course?
- World-Class Training Sessions from Experienced Instructors
- Landing Page Optimisation Training Certificate
- Digital Delegate Pack
Why choose us
Ways to take this course
Experience live, interactive learning from home with The Knowledge Academy's Online Instructor-led Landing Page Optimisation Training. Engage directly with expert instructors, mirroring the classroom schedule for a comprehensive learning journey. Enjoy the convenience of virtual learning without compromising on the quality of interaction.
Unlock your potential with The Knowledge Academy's Landing Page Optimisation Training, accessible anytime, anywhere on any device. Enjoy 90 days of online course access, extendable upon request, and benefit from the support of our expert trainers. Elevate your skills at your own pace with our Online Self-paced sessions.
Experience the most sought-after learning style with The Knowledge Academy's Landing Page Optimisation Training. Available in 490+ locations across 190+ countries, our hand-picked Classroom venues offer an invaluable human touch. Immerse yourself in a comprehensive, interactive experience with our expert-led Landing Page Optimisation Training sessions.
Highly experienced trainers
Boost your skills with our expert trainers, boasting 10+ years of real-world experience, ensuring an engaging and informative training experience
State of the art training venues
We only use the highest standard of learning facilities to make sure your experience is as comfortable and distraction-free as possible
Small class sizes
Our Classroom courses with limited class sizes foster discussions and provide a personalised, interactive learning environment
Great value for money
Achieve certification without breaking the bank. Find a lower price elsewhere? We'll match it to guarantee you the best value
Streamline large-scale training requirements with The Knowledge Academy’s In-house/Onsite Landing Page Optimisation Training at your business premises. Experience expert-led classroom learning from the comfort of your workplace and engage professional development.
Tailored learning experience
Leverage benefits offered from a certification that fits your unique business or project needs
Maximise your training budget
Cut unnecessary costs and focus your entire budget on what really matters, the training.
Team building opportunity
Our Landing Page Optimisation Training offers a unique chance for your team to bond and engage in discussions, enriching the learning experience beyond traditional classroom settings
Monitor employees progress
The course know-how will help you track and evaluate your employees' progression and performance with relative ease
What our customers are saying
Landing Page Optimisation Training FAQs
Please arrive at the venue at 8:45am.
There are no prerequisites for attending this course.
Anyone interested to know how to do landing page optimisation can attend this course. This course is ideal for:
Website Owners, Online Marketers, Digital Marketing Interns, Web Designers and Web Developers, Ecommerce and Social Media Managers, Pay Per Click / Search Engine Marketing Managers
We are able to provide support via phone & email prior to attending, during and after the course.
Delegate pack consisting of course notes and exercises, Manual, Experienced Instructor, and Refreshments
This course is 1 day.
Once your booking has been placed and confirmed, you will receive an email which contains your course location, course overview, pre-course reading material (if required), course agenda and payment receipts
The training fees for Landing Page Optimisation Training certification in Singapore starts from SGD1995
The Knowledge Academy is the Leading global training provider for Landing Page Optimisation Training.
Please see our Digital Marketing Courses courses available in Singapore
Why choose us
Best price in the industry
You won't find better value in the marketplace. If you do find a lower price, we will beat it.
Many delivery methods
Flexible delivery methods are available depending on your learning style.
High quality resources
Resources are included for a comprehensive learning experience.
"Really good course and well organised. Trainer was great with a sense of humour - his experience allowed a free flowing course, structured to help you gain as much information & relevant experience whilst helping prepare you for the exam"
Joshua Davies, Thames Water
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