Puebla City is the capital and the largest city of the state of Puebla. The city has a population of around 1.5 million people and the metro area has a population of around 2.6 million people. The Benemerita Universidad Autonoma de Puebla was established in 1587 and is the oldest and largest university with around 65,700 students. The university is made up of nine facilities which include a variety of study options. The Instituto Technologico de Puebla was established in 1972 and houses around 6,400 students that can study in areas such as social sciences, administrative, engineering and technology. The university offers 9 undergraduate and 3 postgraduate programs.
Consumer Behaviour Course in Puebla
Consumer Behaviour Course in Puebla explores how and why consumers make purchasing decisions. Learners will develop key psychological and social influences, understand buying patterns, market segmentation, and decision-making processes to tailor marketing strategies based on customer needs.
- Learn the art of influencing consumer decisions with our Consumer Behaviour Course
- Acquire skills to analyse market trends and consumer preferences
- Attain knowledge to develop effective marketing strategies based on behaviour