Riga is the capital and biggest city in Latvia. It has an estimated population of around 640,000 people. It is home to more than a third of the country’s population. The unemployment rate of Latvia is around 9.8 percent as of the second quarter of 2015. This was a decrease from the first quarter when it stood at 10.2 percent. The average rate for 13 years before 2015 was around 11.75 percent. There are a number of higher education institutes in Riga. The oldest university in Latvia is the Riga Technical University that was founded in 1862. The school is best known as a business school but also offers courses in Architecture & Urban Planning, Building & Civil Engineering, Computer Science and Information Technology.
Consumer Behaviour Course in Riga
Consumer Behaviour Course in Riga explores how and why consumers make purchasing decisions. Learners will develop key psychological and social influences, understand buying patterns, market segmentation, and decision-making processes to tailor marketing strategies based on customer needs.
- Learn the art of influencing consumer decisions with our Consumer Behaviour Course
- Acquire skills to analyse market trends and consumer preferences
- Attain knowledge to develop effective marketing strategies based on behaviour