Course information

Optimised Digital Store Training Course Outline

Module 1: Digital Store Overview

  • Roles of Online and Offline Stores
  • Introduction to Digital Store
  • Benefits of Digitising Stores

Module 2: Digital Store Optimisation Strategy

  • Install Analytics and Tracking Tools
  • Enrich On-Page Elements
  • Fast-Loading Digital Store
  • Mobile-Ready
  • Make Digital Store ‘Responsive’
  • Boost Store’s UX/UI
  • Personalise Sales Process
  • Streamline Sales Process
  • Optimise the Homepage of Digital Store

Module 3: Optimise Digital Store for Organic Search

  • Keyword Optimisation
  • On-Page SEO
  • Mobile Optimisation
  • Current Site Improvements
  • Blog Content
  • Link Building

Module 4: Driving Revenue Through Digital Store

  • Factors That Contribute to an Increase in Revenue
  • Increase Product Visibility

Module 5: eCommerce Auditing

  • Digital Store Audit

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Who should attend this Optimised Digital Store Training Course?

The Optimised Digital Store Training Course is tailored for individuals involved in e-commerce, online retail, or digital business operations. The course is suitable for a diverse range of professionals, including:

  • E-commerce Managers
  • Digital Marketing Specialists
  • Online Retail Entrepreneurs
  • Supply Chain Coordinators
  • Customer Experience Managers
  • Web Developers
  • Data Analysts
  • Sales Managers

Prerequisites of the Optimised Digital Store Training Course

There are no formal prerequisites required for the Optimised Digital Store Training Course. However, a general understanding of e-commerce concepts and basic digital marketing knowledge can enhance delegates' learning experience.

Optimised Digital Store Training Course Overview

In the era of digital dominance, courses in marketing have become indispensable in the fast-paced digital landscape. The Optimised Digital Store Training delves into the essentials of Marketing, emphasising its relevance in today's business environment. With e-commerce booming, the ability to navigate the complexities of online marketing has become a strategic necessity for businesses aiming to thrive in the digital marketplace.

Understanding the intricacies of courses in marketing is crucial for professionals aiming to excel in digital commerce. This course is particularly beneficial for marketers, entrepreneurs, and business owners seeking to navigate the dynamic world of online retail. Those who master this training will be equipped with the skills to strategically position products in the digital sphere, ensuring they reach the right audience at the right time.

This 1-day training equips delegates with the skills to optimise digital stores effectively. Covering key aspects of Marketing, it ensures participants master strategies for enhanced online visibility, customer engagement, and conversion rates. The course empowers delegates to leverage digital platforms to their full potential, staying ahead in the competitive e-commerce landscape.

Course Objectives

  • To comprehend the fundamentals of digital marketing and its impact on online stores
  • To learn strategies for optimising product listings and enhancing search engine visibility
  • To understand customer behaviour and employ targeted marketing techniques
  • To master the art of creating compelling and persuasive product descriptions
  • To explore tools for analysing website performance and making data-driven decisions
  • To develop skills in social media marketing for increased brand awareness

Upon completion, delegates will emerge with a comprehensive understanding of digital marketing strategies tailored for online stores, positioning them to drive business growth and stay competitive in the ever-evolving digital marketplace.

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What’s included in this Optimised Digital Store Training Course?

  • World-Class Training Sessions from Experienced Instructors
  • Optimised Digital Store Certificate
  • Digital Delegate Pack

Why choose us

Our Dusseldorf venue

Includes..

Free Wi-Fi

To make sure you’re always connected we offer completely free and easy to access wi-fi.

Air conditioned

To keep you comfortable during your course we offer a fully air conditioned environment.

Full IT support

IT support is on hand to sort out any unforseen issues that may arise.

Video equipment

This location has full video conferencing equipment.

Dusseldorf is the capital city of the North Rhine-Westphalia state in Germany. It is situated in the West of Germany. It has a population of approximately 1.5 million inhabitants; making it the seventh populous city in Germany. The Dusseldorf education system is like other cities in Germany and is compulsory for children; it is divided into four levels: Kindergarten Education, Primary Education, Secondary Education, and Higher Education.

This city also offers its citizens international Primary and Secondary schools such as: International School of Düsseldorf, Lycée français de Düsseldorf, and Japanische Internationale Schule in Düsseldorf. Dusseldorf also offers higher education and academies. Kunstakademie Düsseldorf specialises in fine arts including Joseph Beuys, Emanuel Leutze, August Macke, Gerhard Richter, Sigmar Polke and Andreas Gursky. In the south of the city, Heinrich Heine University Düsseldorf can be found. It has over 20,000 students attending and offeres a wide range of subjects and degrees such as: natural sciences, mathematics, computer sciences, philosophy, social sciences, arts, languages, medicine, pharmacy, economy and the law.

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Address

Renaissance Duesseldorf Hotel
Noerdlicher Zubringer 6
Duesseldorf
North Rhine-Westphalia
40470

T: +49 8000101090

Ways to take this course

Experience live, interactive learning from home with The Knowledge Academy's Online Instructor-led Marketing Training | Optimised Digital Store Training in Dusseldorf. Engage directly with expert instructors, mirroring the classroom schedule for a comprehensive learning journey. Enjoy the convenience of virtual learning without compromising on the quality of interaction.

Unlock your potential with The Knowledge Academy's Marketing Training | Optimised Digital Store Training in Dusseldorf, accessible anytime, anywhere on any device. Enjoy 90 days of online course access, extendable upon request, and benefit from the support of our expert trainers. Elevate your skills at your own pace with our Online Self-paced sessions.

Experience the most sought-after learning style with The Knowledge Academy's Marketing Training | Optimised Digital Store Training in Dusseldorf. Available in 490+ locations across 190+ countries, our hand-picked Classroom venues offer an invaluable human touch. Immerse yourself in a comprehensive, interactive experience with our expert-led Marketing Training | Optimised Digital Store Training in Dusseldorf sessions.

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Highly experienced trainers

Boost your skills with our expert trainers, boasting 10+ years of real-world experience, ensuring an engaging and informative training experience

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State of the art training venues

We only use the highest standard of learning facilities to make sure your experience is as comfortable and distraction-free as possible

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Small class sizes

Our Classroom courses with limited class sizes foster discussions and provide a personalised, interactive learning environment

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Great value for money

Achieve certification without breaking the bank. Find a lower price elsewhere? We'll match it to guarantee you the best value

Streamline large-scale training requirements with The Knowledge Academy's In-house/Onsite at your business premises. Experience expert-led classroom learning from the comfort of your workplace and engage professional development.

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Tailored learning experience

Leverage benefits offered from a certification that fits your unique business or project needs

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Maximise your training budget

Cut unnecessary costs and focus your entire budget on what really matters, the training.

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Team building opportunity

Our offers a unique chance for your team to bond and engage in discussions, enriching the learning experience beyond traditional classroom settings

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Monitor employees progress

The course know-how will help you track and evaluate your employees' progression and performance with relative ease

What our customers are saying

Marketing Training | Optimised Digital Store Training in Dusseldorf FAQs

Digital store is the latest group of cloud-based solutions that allows retailers to integrate consumer-engagement technologies and store infrastructure to provide a cross-channel and seamless experience that will assist them to prosper with the hyperconnected consumer.
There are no formal prerequisites required to attend this Optimised Digital Store Training course.
This Optimised Digital Store Training course provided by The Knowledge Academy is ideal for anyone who wants to gain in-depth knowledge of digital store optimisation.
Direct and personalised communication with clients, improved customer retention and loyalty, faster dispute resolution, full access to client information, optimised business operations, decisions, services, and products, complete business autonomy, etc., are the main benefits of the digital store.
The main elements of on-page SEO are the title tag, page URL, meta descriptions, H1 tags, keywords, images, internal and external links, etc.
This course is [ ] day(s)
Link building is the procedure that gets other websites to link back to their own website. Business owners and marketers are fascinated by making links to drive referral traffic and boost their website’s authority.
During this Optimised Digital Store Training course, you will learn various essential topics like state value proposition, product recommendations, improve navigation, decrease load time, and more topics that will equip you to optimise digital stores and get better results.
The training fees for Optimised Digital Store Training certification in Dusseldorf starts from €1195
The Knowledge Academy is the Leading global training provider for Optimised Digital Store Training.
Please see our Marketing Courses courses available in Dusseldorf
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Why choose us

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Best price in the industry

You won't find better value in the marketplace. If you do find a lower price, we will beat it.

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Many delivery methods

Flexible delivery methods are available depending on your learning style.

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High quality resources

Resources are included for a comprehensive learning experience.

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"Really good course and well organised. Trainer was great with a sense of humour - his experience allowed a free flowing course, structured to help you gain as much information & relevant experience whilst helping prepare you for the exam"

Joshua Davies, Thames Water

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