Course information

Adobe Analytics Training Course Outline

Module 1: Introduction to Adobe Analytics

  • What is Adobe Analytics?
  • Basics of Analytics
  • Customising UI

Module 2: Analysis Workspace

  • Basis of Analysis Workspace
  • Navigate Workspace Projects
  • Working with Panels
  • Building Freeform Tables
  • Applying Segments
  • Metrics
  • Dimensions
  • Calendar and Date Ranges
  • Curation and Sharing in Analysis Workspace
  • Cohort Analysis

Module 3: Administration

  • Managing Report Suites
  • Data Governance and GDPR
  • Traffic Management
  • Logs

Module 4: Implementation

  • Basics of Implementation
  • Using JavaScript
  • Validating and Troubleshooting
  • SPA Pages

Module 5: Components

  • Segmentation
  • Calculated Metrics
  • Classification
  • Virtual Report Suites
  • Activity Map

Module 6: Exporting

  • From UI
  • Data Warehouse
  • Data Feeds
  • Report Builder

Module 7: Integrations

  • Audience Manager
  • Ad Cloud
  • Ad Hoc Analysis
  • Power BI
  • Magento

Module 8: Data Science

  • Using Adobe Analytics ML and AI
  • Anomaly Detection in Analysis Workspace
  • Contribution Analysis in Analysis Workspace

Module 9: Vertical-Specific

  • Retail Variables and Events
  • Add Launch Rule for Purchase Event

Module 10: Media and Mobile App Analytics

  • Measuring Voice or Audio
  • Mobile App Analytics Implementation
  • Measuring Mobile Analytics

Show moredowndown

Who should attend this Adobe Analytics Masterclass?

This Adobe Analytics Training is designed for individuals seeking to enhance their skills in gathering insights from data to optimise digital strategies. The following individuals can greatly benefit from attending this training:

  • Digital Marketing Managers
  • Web Analysts
  • Data Scientists
  • Content Managers
  • Conversion Rate Optimisation (CRO) Specialists
  • Marketing Managers
  • Business Analysts
  • Digital Analysts

Prerequisites of the Adobe Analytics Training

There are no formal prerequisites for this Adobe Analytics Training. However, familiarity with Web Analytics concepts and technologies can be beneficial for the delegates.

Adobe Analytics Training Course Overview

Adobe Analytics plays a crucial role in understanding consumer behaviour and web traffic patterns. Its ability to provide deep insights into online user interactions makes it an essential tool for businesses looking to optimise their digital presence. In an age where data is king, Adobe Analytics offers the key to unlocking vast amounts of web data, transforming it into actionable insights.

Proficiency in Adobe Analytics is essential for data analysts, digital marketers, and business intelligence professionals. These experts rely on Adobe Analytics to decipher complex data sets and inform strategic decisions. Mastery of this tool is key for those aiming to excel in roles were understanding and leveraging digital data is paramount.

The Knowledge Academy's 1-day Adobe Analytics Training provides a comprehensive understanding of this powerful analytics tool. This course equips delegates with the skills to collect, analyse, and interpret web data effectively. Through expert instruction and hands-on practice, delegates will learn to leverage Adobe Analytics for robust, data-driven decision-making.

Course Objectives

  • To gain a comprehensive understanding of Adobe Analytics’ features and applications
  • To enhance skills in data collection, analysis, and reporting
  • To learn advanced techniques for segmenting and interpreting data
  • To develop strategies for leveraging analytics in digital marketing campaigns
  • To instil best practices for data-driven decision-making and insights
  • To prepare delegates for leadership roles in data analytics and digital strategy

Upon completing this Adobe Course, delegates will have a profound understanding of data analysis and its application in the digital landscape. This expertise will enable them to make strategic, data-driven decisions, positioning them as key leaders in their fields, equipped to drive innovation and success in a data-centric world.

Show moredowndown

What’s included in this Adobe Analytics Training?

  • World-Class Training Sessions from Experienced Instructors
  • Adobe Analytics Certificate
  • Digital Delegate Pack

Why choose us

Our Munich venue

Includes..

Free Wi-Fi

To make sure you’re always connected we offer completely free and easy to access wi-fi.

Air conditioned

To keep you comfortable during your course we offer a fully air conditioned environment.

Full IT support

IT support is on hand to sort out any unforseen issues that may arise.

Video equipment

This location has full video conferencing equipment.

Munich is the largest and capital city of the German state Bavaria. It has an estimated population of about 1.5 million inhabitants; making Munich the third largest city in Germany, after Berlin and Hamburg. The educational system in Munich is also run by the German state and is compulsory for children to attend school up to the age of 18; and offers many public and private schools for children. The school system and is divided into four levels: Kindergarten Education is for children aged from three to 6, Elementary Education (Grundschule) is from Grade 1 to Grade 4, After Elementary School, children can go onto one of the three types of schools, Hauptschule, Realschule or Gymnasium, depending on their academic ability, academic achievement, self-confidence, the ability to work independently, and student’s family wishes; These Secondary education are form Grades 5 to 9 or 10 and is compulsory up to the age of 18, and Higher Education.

The city also offers scientific research institutions including The Max Planck Society which is an independent non-profit German research organisation. Munich has many universities including The Ludwig Maximilian University (LMU), also known as University of Munich, and The Technische Universität München (TUM); the University of Munich was established in 1472 making it the oldest university in the German state. The Ministries of Education and Research of the Federation and the German states (Länder) awarded these two of the first three German universities the title ‘Elite University’. The Ludwig Maximilian University (LMU) and the Technische Universität München (TUM) and the Technical University of Karlsruhe (Karlsruhe Institute of Technology) are considered Elite Universities thus have grater chances for research funds.

Munich is well known for the amount of Nobel Prize laureates starting with Nobel Prize laureates from 1901 including Wilhelm Conrad Röntgen to 2005 with Theodor Hänsch.

Show moredown

Address

Novotel Hotel
Munich Airport
Nordallee 29
Munich
85356 DE

T: +49 8000101090

Ways to take this course

Experience live, interactive learning from home with The Knowledge Academy's Online Instructor-led Adobe Analytics Training in Munich. Engage directly with expert instructors, mirroring the classroom schedule for a comprehensive learning journey. Enjoy the convenience of virtual learning without compromising on the quality of interaction.

Unlock your potential with The Knowledge Academy's Adobe Analytics Training in Munich, accessible anytime, anywhere on any device. Enjoy 90 days of online course access, extendable upon request, and benefit from the support of our expert trainers. Elevate your skills at your own pace with our Online Self-paced sessions.

Experience the most sought-after learning style with The Knowledge Academy's Adobe Analytics Training in Munich. Available in 490+ locations across 190+ countries, our hand-picked Classroom venues offer an invaluable human touch. Immerse yourself in a comprehensive, interactive experience with our expert-led Adobe Analytics Training in Munich sessions.

best_trainers

Highly experienced trainers

Boost your skills with our expert trainers, boasting 10+ years of real-world experience, ensuring an engaging and informative training experience

venues

State of the art training venues

We only use the highest standard of learning facilities to make sure your experience is as comfortable and distraction-free as possible

small_classes

Small class sizes

Our Classroom courses with limited class sizes foster discussions and provide a personalised, interactive learning environment

value_for_money

Great value for money

Achieve certification without breaking the bank. Find a lower price elsewhere? We'll match it to guarantee you the best value

Streamline large-scale training requirements with The Knowledge Academy's In-house/Onsite at your business premises. Experience expert-led classroom learning from the comfort of your workplace and engage professional development.

tailored_learning_experience

Tailored learning experience

Leverage benefits offered from a certification that fits your unique business or project needs

budget

Maximise your training budget

Cut unnecessary costs and focus your entire budget on what really matters, the training.

team_building

Team building opportunity

Our offers a unique chance for your team to bond and engage in discussions, enriching the learning experience beyond traditional classroom settings

monitor_progress

Monitor employees progress

The course know-how will help you track and evaluate your employees' progression and performance with relative ease

What our customers are saying

Adobe Analytics Training in Munich FAQs

Adobe Analytics is a web analytics application that provides insights into website and app performance, user behaviour, and marketing effectiveness, helping organisations make data-driven decisions to optimise digital experiences.
Key features of Adobe Analytics Courses include learning to navigate the Adobe Analytics interface, setting up tracking and reporting, analysing data to uncover insights, and optimising digital marketing strategies.
This course offers benefits such as proficiency in a widely used analytics platform, enhanced career prospects in digital marketing and analytics roles, and the ability to leverage data-driven insights to optimise marketing strategies and drive business growth.
This course is ideal for digital marketers, analytics professionals, web analysts, data scientists, and anyone analysing and optimising digital experiences and marketing campaigns.
There are no formal prerequisites for this Adobe Analytics Course. However, familiarity with Web Analytics concepts and technologies can be beneficial for the delegates.
Yes. The Knowledge Academy offers 24/7 support for delegates before, during, and after this course.
This course comes with a 1-day training session from experienced trainers, a digital delegate pack, and a certificate upon completion of the course.
The duration of this course spans 1 day.
This course will teach you how to navigate the Adobe Analytics interface, set up tracking and reporting, analyse data to derive insights and optimise digital marketing strategies.
Self-paced training is beneficial for individuals who have an independent learning style and wish to study at their own pace and convenience.
Yes, we offer tailored corporate training courses that can be customised to meet the specific needs of an organisation and its employees.
Yes. Delegates will receive a course completion certificate.
This training can help you improve data analysis and reporting skills by providing hands-on experience with analytics tools, techniques for interpreting data, and strategies for presenting actionable insights effectively.
Yes, these courses often cover advanced analytics techniques such as segmentation, attribution modelling, predictive analytics, data visualisation, and best practices for maximising the platform's capabilities.
The training fees for Adobe Analytics Training certification in Munich starts from €1495
The Knowledge Academy is the Leading global training provider for Adobe Analytics Training.
Please see our Adobe Courses courses available in Munich
Show more down

Why choose us

icon

Best price in the industry

You won't find better value in the marketplace. If you do find a lower price, we will beat it.

icon

Many delivery methods

Flexible delivery methods are available depending on your learning style.

icon

High quality resources

Resources are included for a comprehensive learning experience.

barclays Logo
deloitte Logo
Thames Water Logo

"Really good course and well organised. Trainer was great with a sense of humour - his experience allowed a free flowing course, structured to help you gain as much information & relevant experience whilst helping prepare you for the exam"

Joshua Davies, Thames Water

santander logo
bmw Logo
Google Logo

Looking for more information on Adobe Courses?

backBack to course information

Get a custom course package

We may not have any package deals available including this course. If you enquire or give us a call on +49 8000101090 and speak to our training experts, we should be able to help you with your requirements.

cross

OUR BIGGEST SPRING SALE!

Special Discounts

red-starWHO WILL BE FUNDING THE COURSE?

close

close

Thank you for your enquiry!

One of our training experts will be in touch shortly to go over your training requirements.

close

close

Press esc to close

close close

Back to course information

Thank you for your enquiry!

One of our training experts will be in touch shortly to go overy your training requirements.

close close

Thank you for your enquiry!

One of our training experts will be in touch shortly to go over your training requirements.